#Circular business models

A city that produces virtually no waste...? This is the goal the City of Amsterdam hopes to achieve by 2050 through switching to a circular economy. How can the circular economy be beneficial for everyone, and not just the front runners? These issues were the topic of the Beyond the Inner Circle conference that took place during the second day of the WeMakeThe.City festival on June 18th 2019. A recap by our special reporter Ellie Roy.

A city that produces virtually no waste...? This is the goal the City of Amsterdam hopes to achieve by 2050 through switching to a circular economy. Many circular initiatives are already being developed and implemented by entrepreneurs and policy makers. However, for real progress to be made, more collaboration is required. At the same time, the social implications of such a paradigm shift must be considered. How can the circular economy be beneficial for everyone, and not just the front runners? These issues were the topic of the Beyond the Inner Circle conference that took place during the second day of the WeMakeThe.City festival on June 18th 2019.

Platform for circularity

The conference was held at CIRCL, constructed by ABN AMRO. The circular economy was at the centre of the building’s design, with almost all construction materials being either second-hand or easily disassembled and reused. For instance, the insulation is made from 16,000 pairs of old jeans and the window frames are reclaimed from disused office buildings. The initiative aims to act as a platform for society to meet, share knowledge and debate important issues in order to create a sustainable future. In other words, a great location to discuss the future of the circular economy.

Using nature as inspiration

Eyab Sayed, founder and director of innovation at BIOHM, was one of the first to speak. BIOHM takes inspiration from nature to develop bio-based building materials and circular construction systems. The company has already developed a replacement for plywood made from food waste and a completely fire-resistant insulation material made from mycelium (the vegetative part of mushrooms). Using their circular construction systems, materials could be returned to the producer at the end of their life cycle and then be reused, or simply be allowed to biodegrade. Eyab shared many pertinent messages with the audience. One of the most striking was: “nature does not develop in isolation and neither should we”, showing the importance of collaboration.

It’s a match!

Another interesting innovation was presented by Maayke Damen, MIT innovator under 35 and founder of the Excess Materials Exchange. She has developed an online platform through which waste materials can be exchanged and repurposed, or as she calls it: a “dating site” for waste materials. This platform works by following materials through their lifecycle by using resource passports and tracing identifiers such as QR codes. This allows the best secondary use to be determined based on the environmental, societal and financial impact. For instance, coffee grounds are found to be best repurposed as ink and orange peel as livestock feed. An initial pilot scheme conducted on 18 different waste streams was found to generate 1 billion euros of total value - who would have thought that “waste” could actually be so profitable!

Teaching old industries new tricks

New innovations are clearly needed to drive the circular economy but, in order to make Amsterdam fully circular in the future, old industries will also have to adapt. James Hallworth, manager of circular and renewable industry at the Port of Amsterdam, explained the steps that are being made to ensure this happens. Due to its location at the centre of logistics and recycling facilities, he considers the port to be in the “perfect position to be involved in the circular economy”. In the last years, the port has developed a number of circular building hubs which aim to stimulate collaboration in circular initiatives. One of these initiatives is the Amsterdam Logistic City Hub. It’s goal is to provide a solution to Amsterdam’s logistic problems by using the city’s canal network to transport goods and passengers. Perhaps not a fully circular project in itself, but this would certainly help to reduce pollution and facilitate other circular initiatives within the city.

Making circularity part of policy making

In order for the Netherlands to reduce its environmental impact, many agree that the circular economy will need to become a standard part of government policy. Jolein Baidenmann, commodity director for the Metropolitan Region of Amsterdam, gave insights into the circular economy policy-making. She says that the circular economy is “much broader than just raw-materials and resources”. It is also related to social injustice and, if implemented correctly, could benefit all members of society. Currently, circularity is mainly restricted to one-off projects. Jolein believes the concept should become part of standard process and be given the experimentation space that it requires. The audience had many questions on how this could be achieved. She suggested that perhaps a Circularity Act, similar to the Climate Act (in Dutch: Klimaatwet), would be one possibility.

It is clear that progress is being made towards a fully circular economy however, a lot still needs to be done to achieve this by 2050. The conference provided a great opportunity for stakeholders from different backgrounds to exchange both ideas and expertise, allowing everyone’s circle to become a little broader and further progress to be made.

Text and photos: Ellie Roy

Roetz Bikes en Excess Materials Exchange zijn de winnaars van de competitie ‘Digitaal en Circulair’ van de Metropoolregio Amsterdam. De competitie, begeleid door de Stad Amsterdam als aanbestedende dienst en voorbereid door de Amsterdam Economic Board, is uitgeschreven om circulaire initiatieven, die op dit moment nog in de kinderschoenen staan, te helpen hun innovaties verder te ontwikkelen. Aan de prijsvraag is een geldbedrag van in totaal € 750.000 verbonden.

At the annual Green Business Club Zuidas CEO breakfast, 25 CEO's of Zuidas companies signed an agreement on becoming "Zero Waste" by 2030. This initiative is a collaboration with Amsterdam Economic Board. (Dutch)

Tijdens het jaarlijkse Green Business Club Zuidas CEO-ontbijt ondertekenden 25 CEO’s voor een Zero Waste Zuidas in 2030. Het doel: een circulaire Zuidas waar elk restproduct weer het begin is van iets nieuws. Voedsel, grondstof, herbruikbaar materiaal en uiteindelijk energie.

Fred Bos, Senior Managing Director van ABN AMRO licht toe waarom zij een van de initiatiefnemers zijn van Zero Waste Zuidas: “Komen tot nul restafval in 2030 is realistisch wanneer we morgen beginnen. Niet alleen vanwege de technieken en innovaties, maar juist ook vanwege dit bestaande samenwerkingsverband.”

Met grote volumes samen naar nul
Met ruim 43.000 werkzame mensen vormt Zuidas het grootste zakendistrict van Nederland. Hoewel exacte cijfers niet bekend zijn, wordt er ruim 4 miljoen kilo afval geproduceerd op jaarbasis, waarvan het grootste gedeelte restafval is. Met het ondertekenen van de overeenkomst committeren bedrijven zich aan het gezamenlijk aanbesteden van afvalstromen. Deze aanpak creëert volume, waardoor afval zo optimaal en hoogwaardig mogelijk kan worden verwerkt. In 2020 starten de deelnemers met papier, karton, plastic en organisch afval.

Ronald Voorsluijs, CEO van Milieu Service Nederland, zet in op zero waste en zero emission: “Zo wordt bijvoorbeeld het organisch afval van de Goede Doelen Loterijen op locatie gecomposteerd. Medewerkers kunnen het compost voor eigen gebruik mee naar huis nemen. Dit voorkomt afval én gesleep.”

Samenwerking
Zero Waste Zuidas is een initiatief van Amsterdam Economic Board en Green Business Club Zuidas. De participanten van Green Business Club Zuidas zetten zich al jaren in voor het verminderen van het restafval en het hoogwaardig verwerken van monostromen. Bestaande initiatieven zijn een goede basis voor verdere samenwerking tussen participanten en opschaling. De Amsterdam Economic Board werkt aan een regionaal grondstoffentransitieprogramma waarbij samenwerking en schaal essentieel zijn voor innovatie, vernieuwing en grootschalige verandering.

“Zero Waste Zuidas betekent circulariteit als uitgangspunt door de hele keten. Dat houdt in: anders ontwerpen, inkopen, slimmere logistiek, duurzame bronnen en hergebruik. Wanneer dat in Zuidas lukt, lukt het overal. De blauwdruk van deze beweging, het hoe en wat, kan door andere zakendistricten, bedrijventerreinen, overheden en Green Business Clubs worden gebruikt om afvalstromen volledig circulair te maken”, aldus Marjolein Brasz, Challenge Lead Circulaire Economie bij de Amsterdam Economic Board.

An event during WeMakeThe.City

This full-day experience at Impact Hub Amsterdam is the perfect opportunity to explore how Impact Hub makes cities more sustainable and vibrant through entrepreneurial solutions in plastics, food, inclusion, and circularity. Come get inspired by the diverse solutions of our impactmakers!

You can create your personalised schedule by purchasing tickets to the sessions you want to attend. From attending one session to spending the whole day with us - it's up to you! Learn more and sign up > bit.ly/IHA-WMTC

This event is powered by Impact Hub and the City of Amsterdam (Amsterdam Impact).

MORNING PROGRAM | OPTION 1
10:00 - 12:00 | Impact Entrepreneurs in Action: Gender, Migration and Circular Economy

We need diverse solutions to solve global and local challenges. Want to find out how YOU can make a difference and support the development of these solutions? Join this interactive session co-created by Impact Hub Amsterdam and C-Change! You’ll get inspired by impactmakers working in gender, migration and circular economy, as well as contributors from The Next Women, Crosswise Works, Generous Minds, and Circle Economy.

MORNING PROGRAM | OPTION 2
10:00 - 12:00 | Circular Strategies

To innovate for a circular economy we must narrow, slow, close and regenerate material resource and energy loops. In this two-hour session featuring Jan Konietzko from TU Delft, you will learn more about these key circular strategies. Use a brainstorm card deck developed at TU Delft to get inspired and generate circular ideas you can start implementing in your business right away! This session is part of our collaboration with the Province of Noord-Holland, which aims to become fully circular by 2050.

12:15 - 13:15 | Lunchtime: Vegan Lunch for €5

AFTERNOON PROGRAM | OPTION 1
13:30 - 15:30 | Make Your Money Green: Sustainable Investing for Newbies

You can accelerate the transition to a sustainable future by investing from as little as €250. How? Through crowdfunding! In this interactive session, crowdfunding platform Oneplanetcrowd will share all the insights you need to start investing in companies and initiatives that contribute to the Sustainable Development Goals (SDGs). You’ll also hear the crowdfunding stories of impact entrepreneurs working on the SDGs, join speed date sessions with these entrepreneurs, and more!

AFTERNOON PROGRAM | OPTION 2
16:00 - 18:00 | Perspectives on Food and Climate

In this session, the DOEN Foundation will discuss the link between climate action and sustainable food - from how the current food system contributes to climate change to how companies, consumers and policymakers can help lower food’s climate impact! Learn from experts and entrepreneurs about how the concept of ‘food’ is perceived, marketed and sold, and what impact food has on our climate.

AFTERNOON PROGRAM | OPTION 3
13:30 - 18:00 | New Plastic Ecosystem Meetup

Our second plastics ecosystem meetup is a unique opportunity to meet partners from our ecosystem, and get inspired by the next generation of entrepreneurs with solutions to reduce plastic waste worldwide! Featuring a keynote by Ellen MacArthur Foundation, roundtables and panel discussions with alumni of our Plastic Free Ocean Accelerator and partners such as the Port of Amsterdam, WWF and Accenture. Plus the chance to meet the winners of the Dopper Changemaker Challenge, and hear pitches by our Business Model Challenge| Plastics Edition participants!

EVENING PROGRAM
18:15 - 19:30 | Miha Pogacnik: Visionary, Violinist and Cultural Entrepreneur

Experience a unique performance on divergent problem-solving by world-famous violinist and visionary Miha Pogacnik. There is no right or wrong, only participation and creation.

19:00 - 23:00 Experience Impact: Heroes of Amsterdam VR Screening and Party

Frank Heckman, founder of the Embassy of the Earth, will kick off the evening session with stories of his incredible work with heroes around the world. Then, Impact Hub members Heroes & Friends will introduce us to inspiring initiatives working on the SDGs in Amsterdam.

As winners of the City of Amsterdam’s Localise the SDGs Challenge on the EU Social Challenges platform Heroes & Friends have helped these initiatives share their stories through Virtual Reality (VR) experiences!

After the talk from Heroes & Friends, it’s time for drinks, snacks and live music! You can also pop into our screening room for VR experiences of the local heroes working an inclusive and vibrant city for all.

THROUGHOUT THE DAY
The Future of Food

In addition to food for thought, we have some delicious bites to keep you running from one event to the next. Come and taste the plant-based, fairly produced treats of Meet Jack, FRANK about tea, Plant-Based Cheese, and many more!

Last Thursday Amsterdam Smart City organized an open dialogue with Amsterdammers on the innovation challenge of one of its partners in Pakhuis de Zwijger. On the agenda: upcycling! What is it exactly and can we upcycle larger domestic waste? What can Amsterdam learn from others to organize this? What are the roles of the private sector and citizens in this process?

‘Many organizations struggle with a concrete way forward in transition to a circular economy, but everybody agrees that collaboration is fundamental’, according to Leonie van den Beuken, director of Amsterdam Smart City. ‘Therefore, we are happy that we can use this evening to have an open discussion with other thinkers and doers in the circular economy.’

As a foundation of the discussion, Inge Oskam of the Amsterdam University of Applied Sciences shared the basic principles of the circular economy and primery talking points when turning waste into something new. By starting with the value hill she explained why it is so hard and at the same time interesting to focus on upcycling of materials. Upcycling means creating more value from recovered materials. For instance by finding new functions for the materials (repurpose). Inge showed interesting examples of repurposing: the creation of gadgets from old time tables of the railway stations and the use of an old airplane hangar for a bus terminal. Key lesson is that the conservation of existing shapes is key in the upcycle process, as the transformation of shape always costs energy and affects the business case directly.

Aside from many basics of the circular economy, Inge stressed to pay attention to a rebound effect. The true need for the circular economy comes from ecological needs. ‘Unfortunately we see that extreme success in circular businesses can create negative side effects, e.g. the use of new materials to create new products. For example, scaffolding wood is very popular for furniture nowadays. This started as a way to give wood a second life. However, due to high demand new scaffolding wood is currently made. This effect is called the rebound effect.’ Finally, Inge expressed her enthusiasm about the availability of new technologies like robotics, lasercutting and 3D printing that can drive upcycling to new levels.

Learn from Almere

After this introduction we made the step to the innovation challenge at hand: planning a long term waste collection location in the Amsterdam Metropolitan Area, opening up to new technologies and forming public-private partnerships to make the most out of waste. Gerard Wiggers and Thomas O’Brien, representatives of the City of Amsterdam and Almere, explained existing initiatives (Almere) and planned activities (Amsterdam) about the collection of larger waste items at so-called Upcycle Centers.

The Upcycle Center Almere, opened January 2018 as a waste point, startup ecosystem and experience center under one roof. With more and more citizens in their municipality and growing ambitions with regards to sustainability, Almere turned into a frontrunner in the circular economy by building the first upcycle center. Thomas O’Brien explained that three local circular entrepreneurs are supported at the upcycle center by freely accessing the waste to use it as resource for new products. Since 2018, the Upcycle Center has shown great value to the local community. Not only are these entrepreneurs facilitated in their first stages, the Upcycle Center is also working on awareness and educational value for both citizens and students. Knowing and understanding what is done with your waste, motivates people to take waste separation efforts and go there.

The City of Amsterdam is currently researching how to facilitate new technologies for upcycling at their local waste collection locations. Amsterdam Smart City helps by sharing learnings from existing best practices like Almere, ties interesting research to the challenge, connects this challenge to regional efforts and makes optimal use of collaborative thinking of partners and citizens.

Variations new upcycle center

Amsterdam has six waste collection locations where citizens can bring their old televisions, furniture, etc. As we are renewing one of these locations, therefore doing long term investments, we want to connect to the circular economy. Currently, three variations are under consideration for a new waste facility. The buildings differ in risk sharing between public and private partners. The centers combine waste collection spaces, spaces for local craftsmanship and upcycling production facilities, logistics and customer/citizen experiences. All with consideration of local waste regulations.

Gerard Wiggers: 'We would like to consult the market and learn what the current possibilities are. Besides many activities we are doing with regards to planned logistics and hyperlocal recycling units, we need to know if private partners want to tackle the upcycling challenge for this waste stream together with us. With the creativity and entrepreneurial mindset of the market, we can show citizens the value of waste.'

Thomas O’Brien (Almere) is enthusiastic about the set-up and indicates that co-creation is crucial to optimal value and make sure that roles and responsibilities with regards to e.g. programming and activities is distributed between the most logical partners. He advises Gerard to focus on the communicative power of the upcycle center and make sure it is highly attractable for citizens to keep coming and learning why their behavior is important.

Input from the private sector

Time to query larger local waste companies about the variations of the new facility and the innovation challenge of upcycling. Both Bert-Jan van der Woude (Suez) and Gerard Veldhuijzen (Renewi) stated that circularity is the general way forward, but sometimes struggle with scale and maturity in the market. Both Suez and Renewi work on mass volume (61mln tons annually, domestic waste 9mln tons), whereas the local craftmen in e.g. Almere work on a completely different scale. Therefore, Bert-Jan believes that such an Upcycle Center has to be a learning facility, a partnership between government, knowledge institutions and private companies. With an initial focus on the educational and research value, building trust and commitment for longer term between partners rather than asking market players to take full responsibility directly.

For a different perspective of waste, Tim Spekkens pitched The Upcycle. The Upcycle is a startup in Amsterdam’s historic center, collecting waste to turn into products. 'Walking around with some beers at Kingsday, I was immediately inspired by all the paper beer containers in the city streets. I found the perfect materials for the notebooks I make, lying around everywhere. This is my gold, my oil.' New local pioneers like Tim are paving the way for better usage of waste, up the value hill again. Tim was very enthusiastic about the plans of the City of Amsterdam and advised them to learn from and connect to small, local communities.

In a final wrap-up, Gerard explained the value of this effort again also in terms of communicative power. Few people really know what happens to their waste after disposing it. By opening up the process, awareness for separation of waste increases.

Did you miss the event? Don’t you worry.. You can watch the live feed at the website of Pakhuis de Zwijger (in Dutch): <https://dezwijger.nl/programma/circulaire-vooruitzichten>.

The next Amsterdam Smart City innovation challenge discussion at Pakhuis de Zwijger will be on the 15th of October, with a focus on the energy transition. Do you have interesting ideas or solutions for this challenge? Please comment below to connect!

Samen met Pakhuis de Zwijger organiseert Amsterdam Smart City een avond over circulaire economie in de Metropoolregio! Kom je ook?

Hoe zien circulaire steden er straks uit?
Steden waarin al het afval volledig wordt gerecycled. Het klinkt als een ideaalbeeld, maar hoe komen we daar? En hoe betrekken we bewoners zo goed mogelijk bij de processen die hierbij nodig zijn? Tijdens dit programma kijken we naar verschillende projecten rondom circulariteit en afvalverwerking van Amsterdam Smart City. Afval kunnen we gebruiken als grondstof voor nieuwe producten, zowel op lokaal als centraal niveau. Hoe zorgen we ervoor dat grote bedrijven en bewoners zo goed mogelijk worden betrokken bij het proces van afvalverwerking? Hoe blijft het aantrekkelijk voor al deze partijen? Kortom: hoe ziet circulaire afvalverwerking er straks uit?

Do you know someone graduating on plastic-free or crystal-clear water solutions? Tip them to apply for the Dopper Changemaker Challenge by 12 April > https://bit.ly/CMCTip

If that someone is you, submit your graduation topic > https://bit.ly/DopperCMC

What's at stake? Grants of up to €5,000 to boost your graduation project, intros to a valuable business network, free entrepreneurship training by Impact Hub and promo support to share your idea with the world!

Follow in the footsteps of Jonathan Morrison (pictured), who went from ad man to the Head of Operation at WasteBoards - skateboards handmade from plastic bottle caps discarded at music festivals or fished out of Amsterdam’s canals by Plastic Whale!

As Amsterdam is continuing its push to be a hub for the circular economy revolution, Antler is doubling down! For an intriguing evening revolving around the circular economy we are hosting two exceptional speakers:

Lars Crama, Founder & Global Director at Innovators Inc., will talk through the BlueCity project in Rotterdam and Anne Rademaker, Senior Advisor at EY will share more about new circular service business models taking shape and how companies are adapting to meet the needs of consumers today.

Drinks (beer & wine) and appetizers included with free ticket.

Come join the circular conversation with Antler!

In the 26th episode of the Pakhuis de Zwijger Podcast Maurice Seleky is interviewing Eva Gladek, founder and CEO of Metabolic. They are talking about the Metabolic definition of circular economy, their activities at De Ceuvel, how Kate Raworth’s social Doughnut started out as the Oxfam Doughnut, and why humanity is not mature enough to be able to benefit from nuclear energy.

On the 29th of March, the 5th Anniversary of the program series De Circulaire Stad will be celebrated in Pakhuis de Zwijger with keynotes of, amongst others, ecologist Louise Vet, photojournalist Kadir van Lohuizen, Metabolic-consultant Tamara Streefland and landscape architect Dirk Sijmons.

Listen to this podcast below through Soundcloud (or, Spotify, iTunes and another podcast platform)

More information on the program series De Circulaire Stad, the program 5 jaar De Circulaire Stad; https://dezwijger.nl/programma/5-jaar-de-circulaire-stad

CALLING STUDENTS GRADUATING ON THE SUBJECT OF PLASTIC WASTE OR CLEAN WATER

In the Dopper Changemaker Challenge, you can enter your graduation project or thesis idea to win a €5,000 grant, valuable network connections, PR support and more – and that without adding extra time to your studies! Need help with taking your plastic waste or clean water idea to the next level? Join us on 14 March to brainstorm with inspiring speakers, experts and students!

During the kickoff event, you’ll get fresh inspiration and practical tools to graduate as a changemaker! Sign up now to:

1. Hear from plastic-free and clean water changemakers
2. Learn how to pitch your idea in a clear and concise way
3. Map out the next steps of your innovative solution
4. Identify stakeholders who can support your journey
5. Collaborate with students working on similar projects
6. Mingle with Impact Hub’s Young Impactmakers community

PROGRAM
19:00 Welcome (grab a drink)
19:30 – 21:30 Event (learn-brainstorm-discuss)
21:30 – 22:00 Drinks

TICKETS
All tickets are free (the snacks, too!), but don’t forget to register > https://bit.ly/CMCKickoff

Entrepreneurs, campaigners, engineers, influencers – meet the changemakers

Need even more inspiration? Entrepreneur and Straw by Straw founder Ev Liu developed an eco-friendly alternative to the plastic straw made of natural wheat straw! City to Sea founder and environmental campaigner Natalie Fee reached 35 million people with her Refill campaign for ditching single-use water bottles. And designer Mirjam de Bruijn created the Twenty soluble cleaning products – the only 20% percent you need to buy; add 80% tap water and shake it up!

These are just three of the inspiring changemakers you’ll get to know during the Dopper Changemaker Challenge! From Amsterdam to Berlin and from London to Kathmandu, there are more than a dozen stories we can’t wait to share!

Stay tuned and send us the topic of your graduation project by 12 April > https://dopperchangemakerchallenge.com

Startups & scaleups and social enterprises, check out our 2019 sustainability programme and sign up now: https://startupinresidence.com/amsterdam/

The governmental startup incubator Startup in Residence gives sustainable entrepreneurs the opportunity to collaborate with the local government towards solving 18 sustainable city challenges. The sustainability challenges cover a variety of topics including waste recycling, new energy sources, sustainable sports city, climate-proof city, etc. Add to that, we as a municipality, would like to become more innovative and sustainable. Find the complete list of challenges here: http://bit.ly/2tbYfmN !

Apply for our programme now! We’re looking forward to receiving your applications from February 5th until March 24th 2019!

Startups & scaleups! Check out our 2019 programme and sign up now!

Startup in Residence invites sustainable entrepreneurs to collaborate with the local government towards solving 18 sustainable city challenges. The sustainability challenges cover a variety of topics including waste recycling, new energy sources, sustainable sports city, climate-proof city, etc. Add to that, we as a municipality, would like to become more innovative and sustainable. Find the complete list of challenges here: http://bit.ly/2tbYfmN !

Apply for our programme now! We’re looking forward to receiving your applications from February 5th until March 24th 2019!

Ben jij een startup of MKB’er en wil je met dezelfde middelen meer commerciële waarde creëren?

Tijdens deze bijeenkomst zullen we de tijd nemen om in kaart te brengen wat de circulaire economie voor startups en MKB’ers betekent en hoe we kunnen samenwerken om dit te bereiken.

- Programma -
• Screening van TwentieFour: een succesverhaal van een duurzame ondernemer met filmmakers Linda Vermaat en Erik Loots
• Panel gesprek tussen verschillende ondernemers over uitdagingen en kansen om met huidige middelen meer waarde te creëren
• Breakout sessies over hoe je morgen meteen aan de slag kan gaan

- Panelleden -
• Valerie Hirschhauser, founder Frank About Tea | Een thee-abonnementsservice die bijdraagt aan kortere ketens en meer transparantie in de thee industrie.
• Huub Janson, meester chocolatier bij Bonbonatelier Janson | Eerlijke chocolade, gemaakt van cacao waarvoor de boeren goed getraind en betaald worden.
• Mark Berger, Project/Business Manager bij Hoek Hoveniers | Een hoveniers- en groenvoorzieningsbedrijf die innovatie inzet voor een duurzame en leefbare omgeving.
• Mike Venekamp, directeur Atlantis Handelshuis | Een groothandel in eerlijke producten uit de regio, met een zo kort mogelijke en transparante (voedsel)keten.

--

- Over Provincie Noord-Holland & Impact Hub Amsterdam -
Provincie Noord-Holland en Impact Hub Amsterdam werken sinds kort samen aan de versterking van het circulaire ecosysteem in de provincie. Als onderdeel van deze samenwerking worden meerdere evenementen en masterclasses georganiseerd.

Beyond Next is all about inspiration and action. Circle Economy and AMFI bring together next generation and current industry professionals to tackle global challenges through circular innovation over two inspiring days of action.

We offer you a chance to put your skills & knowledge to work alongside other circularity experts. You can work on real life circularity challenges that four organisations are facing. Alternatively, find inspiration through our different exhibits and keynote talks where you can learn, exchange and contribute to shifting mindsets.

Our keynote speaker is Kate Raworth, known for her work on the 'doughnut economy', an economic model that balances between essential human needs and planetary boundaries. We're delighted to announce that Frans van Houten, CEO of Philips, will also be presenting.

Join us in Amsterdam from 7-8 February 2019 and show how collective power disrupts!

Hoe gaat de stad van de toekomst om met de grote hoeveelheid regenwater en waar laten we het afvalwater? Hoe kunnen we beter gebruik maken van regenwater en welke grondstoffen uit afvalwater kunnen we een nieuw leven geven, om tot een duurzame en circulaire stad te komen?

Na introducties door doeners, onderzoekers en verbinders gaan we gezamenlijk aan de slag om tot antwoorden te komen.

Het AMS Instituut en Waag buigen zich in de serie 'Designing the city' samen met publiek over oplossingsstrategieën voor grote stedelijke uitdagingen. Hoe verzamel je data en hoe leiden onderzoeksresultaten tot impact in de stad? Welke rol spelen onderzoekers, burgers, overheid en ngo’s en sociaal ondernemers? Hoe kunnen wetenschappers, sociaal ondernemers, beleidsmakers, burgers en creatieven het beste samenwerken aan oplossingen voor dit grootstedelijke vraagstuk? En wat is er vervolgens voor nodig om op te schalen en substantiële impact te creëren met de goede ideeën die ontwikkeld worden?

De entree bedraagt € 5,-, inclusief een drankje. Bestel je ticket via bovenstaande link. De voertaal van dit evenement is Nederlands.

Programma
20:00 Introductie door Socrates Schouten (Commons Lab Waag) en Leendert Verhoef (program lead AMS)
20:20 Presentaties van initiatieven en onderzoekers die zich bezighouden met water beheersing:

Nieuw materiaal afkomstig uit afvalwater
Peter Mooij, postdoctoraal onderzoeker bij de TU Delft en Research Fellow AMS Institute en Moja Reus, presenteren het WASCOM-project, dat tot doel heeft om een hoogwaardig demonstratieproduct te bouwen uit lichtgewicht composietmateriaal gemaakt van ALE en cellulosevezels uit afvalwater.
Delft University of Technology, ChainCraft, NPSP, Waternet, AMS Institute zijn betrokken bij dit onderzoeksproject.

Bier uit regenwater
Arno van Herwijnen, mede oprichter en eigenaar van Rainbeer, vertelt over dit biertje waarin regenwater een belangrijk bestanddeel is. Rainbeer heeft als missie om zoveel mogelijk regenwater op te vangen en om er bier van te maken. Op deze manier maken ze mensen bewust van klimaatverandering middels een lekker biertje. Elk biertje is een deeloplossing van het probleem en een conversatiestarter.

Oplossingen van kinderen voor wateroverlast
Emer Beamer, founder van Designathon Works, presenteert Global Voices of the Next Generation: Water, een challenge waarvoor 600 kinderen in de leeftijd van 7 tot 12 jaar oplossingen bedachten voor waterbeheersing problematieken. De concepten die ze bedachten zijn verbluffend inventief en laten zien hoe de volgende generatie aankijkt tegen dit probleem. Designathon Works, is een non profit organisatie die wereldwijd schoolprogramma’s, workshops en challenges organiseert waarin kinderen betrokken worden bij het nadenken over oplossingen voor de grote uitdagingen waar hun generatie voor staat.
21:15 Designsessie aan de hand van de Amsterdam Approach waarin de initiatiefnemers van de projecten samen met het publiek een proces ontwerpen waarin alle partijen in de stad een rol kunnen vervullen. Met een introductie door Socrates Schouten.
22:00 Borrel

Trials and errors of breakthrough innovations in advanced materials with MaterialDistrict, Textile Lab & Emma van der Leest.
Material innovation involves much more than just the development of completely new materials. Generally, it revolves around a revaluation of raw materials, techniques, or residual products that are currently overlooked by the industry as unsuitable for the intended purposes. How does material innovation work in practice, how do you ensure you are meeting a need in the market, and how can you scale up?

With:
Els Zijlstra | Creative director MaterialDistrict
Emma van der Leest | Biodesigner, author Form Follows Organism & Creative Director of BlueCity Lab
Ista Boszhard | Co-founder Waag's TextileLab Amsterdam
Cecilia Raspanti | Co-founder Waag's TextileLab Amsterdam

Form Follows Organism
By discovering materials and processes, that nature has designed but hasn’t patented, Emma van der Leest searches for new grown materials that are completely compostable and minimize the usage of hazardous resources that can cause huge damage to our ecosystem. Biodesign incorporates living organisms e.g. bacteria, fungi, algae or cells into the design process.As biodesigner, Emma collaborated with different disciplines, from scientists, physicists, artists, and designers. How could nature’s sustainable materials become tomorrow’s consumer products? Emma is also the founder and creative director of the BlueCity lab, a laboratory where she opens up a wet, dry and tastelab for anyone who wants to research and develop new materials, from bacteria to waste streams.

TextileLab Amsterdam
The TextileLab Amsterdam is an open lab for fashion, textile and material designers; researchers, artists, and engineers; and creatives interested in exploring the future of the textile and clothing industry. With the lab, Ista Boszhard and Cecilia Raspanti want to focus on the unethical and environmental unfriendly realities of the current textile and clothing industry, which has been a topic of conversation for some time now. By 1. experimenting with craftsmanship, heritage, technology, digital fabrication, and biology, 2. sharing knowledge and 3. pushing the boundaries of the textile and clothing industry, they want to explore alternatives for both the changing values in the industries as innovate the design and production process.

MaterialDictrict
MaterialDistrict is the world’s leading matchmaking platform in the field of innovative materials. The platform is used by R&D- and design professionals of all industries to discover new material solutions. From March 12 to 14, the annual expo MaterialDistrict Rotterdam (formerly known as Material Xperience) will be held in Ahoy. Over 180 participants will show you the latest innovations in architecture, interior, urban & landscapes, products, textiles, and print & sign. Get a hold of a free ticket for the expo!
Event will be in English, more speakers will follow soon!

Knapt de stedelijke arbeidsmarkt op van een niet-lineaire economie? Met wethouder duurzaamheid Marieke van Doorninck.
Reduce, reuse, recycle. De principes van circulariteit betekenen alles voor een groene, duurzame toekomst. Maar de mogelijkheden reiken verder: ook de arbeidsmarkt kan opknappen in de circulaire economie. Deze economie is niet alleen armer in grondstoffen, maar ook arbeidsintensiever. Wat betekent dat voor het werkende bestaan? En hoe kunnen we de potentie voor arbeid benutten?
Nu zijn de belastingen op grondstoffen laag, en op arbeid torenhoog. Schreeuwt de circulaire economie om een radicale belastinghervorming? Welke kansen biedt de circulaire economie voor het bedrijfsleven en de Nederlandse arbeidsmarkt? Deze avond onderzoeken we deze vragen. Hoog tijd voor een brede benadering van de economie van de toekomst.

Met in dit programma onder anderen

Marieke van Doorninck | Wethouder ruimtelijke ordening, grondzaken, duurzaamheid, klimaat en energie in Amsterdam
Sabine Biesheuvel | Co-founder en Managing Director bij BlueCity
Peter Gersen | Ex'tax
Suzanne Kröger | Lid Tweede Kamer GroenLinks
Harald Tepper | Senior Director Circulaire Economie bij Philips
Wouter Buijze | Oprichter Bundles
Wethouder duurzaamheid van Amsterdam Marieke van Doorninck spreekt over haar ambities op het gebied van de circulaire economie. Wat betekent volgens haar de omslag naar een nieuwe economie voor werken in Amsterdam?
GroenLinks Tweede Kamerlid Suzanne Kröger; wat moet de nationale overheid doen om de circulaire economie echt aan te jagen en de potentie voor arbeid te benutten?
Peter Gersen van Ex’Tax lobbyt internationaal voor een omslag van loonbelasting naar grondstoffenbelasting, volgens hen noodzaak voor het slagen van de circulaire economie.
Co-founder en directeur van het Rotterdamse BlueCity, Sabine Biesheuvel, zal vertellen waar circulaire ondernemers tegenaan lopen. Hoe ziet zij een écht circulaire toekomst en wat kan de overheid daarin betekenen?
Harald Tepper is senior directeur Circulaire Economie bij Philips. Philips, van oudsher een familiebedrijf, maakt tegenwoordig refurbished medische apparaten, en stofzuigers van gerecycled plastic. Wat betekent dat voor werken bij Philips?
Oprichter van Bundles, Wouter Buijze, verhuurt wasmachines volgens het principe ‘product as a service’. Hoe werken we in een economie waarin bezit heeft plaatsgemaakt voor lease?

Hoe krijg je zicht op de potentiële waarde van een reststroom? Leer meer over innovatieve manieren waarop reststromen verwerkt kunnen worden.
In een circulaire economie draait het om reststromen hoger opwaarderen voor meer en betere toepassingen. Als dat lukt, gaan we upcyclen. Wegen de kosten om het werkelijk in de praktijk toe te passen ook op tegen de baten? Gezamenlijk kijken we naar het proces om organisch, plastic en karton afval te reduceren of te opwaarderen.
Vragen die aan bod komen zijn
Hoe krijg je zicht op de potentiële waarde van een reststroom? Wat zijn de alternatieven? En hoe start je de uitvoering? Naast een aantal voorbeeldcases uit de stad bestaat de mogelijkheid om met een eigen reststroom aan de slag te gaan en de eerste stappen richting upcyclen te zetten.
Deze workshop is voor professionals die met hun organisatie aan de slag willen met hun afval- of reststroom. Tijdens de workshop leer je meer over innovatieve manieren waarop reststromen verwerkt kunnen worden. Het levert inzicht in je eigen reststromen waarmee je aan de slag kunt om hier een eigen businesscase voor op te stellen.
Programma
14.00 uur – Ontvangst
14.30 uur – Voorwoord door Dirk Koolen
15.00 uur – Inzicht in je reststromen
15.15 uur – Voorbeelden van good practices en technologie
15.45 uur – Aan de slag met eigen reststroom: welke alternatieven zijn er?
16.15 uur – Het opstellen van de business case
17.00 uur – Afsluiten en borrel

Interested in winning a free ticket to Beyond Next, the circularity festival (https://circle-economy.com/beyond-next), including travel and accommodation if you are not based in Amsterdam? Interested in contributing to a circular economy with your research and ideas?

Circle Economy has partnered up with the Amsterdam Fashion Institute, ABN AMRO, Gemeente Amsterdam and HEMA to run challenges to accelerate the transition to a circular economy.

You can now submit existing research, facts and figures, inspirational examples, and other key insights related to these challenges. The challenges cover four major themes of education, product as a service, organic waste in a circular city, and single use plastics.

We will synthesise and openly share the results of this crowd-based exploration on Circle Lab, the online platform for the circular economy, for everyone to find inspiration in, learn from, and use in developing new solutions.

These results will also support attendees of the Beyond Next Challenge Track as they ideate and prototype new solutions to the challenges throughout the two-day festival.

THE PRIZE

Send in some research and you could win a free trip including entry tickets worth €150 and accommodation and travel expenses up to €1,000!

Eight winners will be chosen based on a combination of the number and the quality of their contributions.

For more information on the challenges and how to contribute, check out the challenges below:

Beyond Ownership > https://circle-lab.com/group/26/ideas
How can we promote access over ownership in the household?
Brought to you by ABN AMRO

Beyond Plastics > https://circle-lab.com/group/28/ideas
How can we transition to a system free of single-use plastics?
Brought to you by HEMA

Beyond Education > https://circle-lab.com/group/27/ideas
How can fashion education equip students for a ‘new reality’?
Brought to you by the Amsterdam Fashion Institute

Beyond Leftovers > https://circle-lab.com/group/29/ideas
How can we effectively collect and use organic waste throughout the city? Brought to you by the Gemeente Amsterdam

In het weekend van 5 en 6 januari kunnen aan de Sixhavenweg in Amsterdam Noord goede gezonde bomen met kluit (weer terug) de grond in, in het Tijdelijk Kerstbomenbos. Van 11.00 tot 17.00 staan mensen klaar met scheppen om planters bij te staan. Vorig jaar was het voor het eerst op die plek, een feestelijke afsluiting van de kerstvakantie. Dit jaar is het al bijna een traditie.

Maar wat nou als je een boom had gekocht die maar éénmalig is? Afgehakt of met een zielige kluit? Moet die dan bij het grof vuil? Liever niet en het hoeft ook niet. Het Tijdelijk Kerstbomenbos werkt dit jaar samen met Urban Street Forest, waardoor iedereen het leven door kan geven en een levende boom kan planten.

Hoe gaat dat in zijn werk?

Urban Street Forest maakt zich hard voor het planten van bomen op plekken in de wereld waar bomen hard nodig zijn. Voor elke boom die via hun projecten in de stad geplant wordt, wordt ergens anders op de wereld óók een boom geplant. Een spar, of een andere boom. Maar net wat goed past op die plek. Bijvoorbeeld in Spanje, waar bomen droge en dorre gebieden weer leefbaar maken. Door de samenwerking gaat er voor elke boom die in het kerstbomenbos geplant wordt nóg een boom de grond in, die daar de rest van zijn leven kan blijven staan. Zo geeft je kerstboom het leven door. Maar ook een dode kerstboom kan tijdens de plantdagen het leven doorgeven: in het Kerstbomenbos staat op de dagen een takkenversnipperaar en daar kan je dode boom verwerkt worden tot mulch, voeding voor de grond.

Door één euro te betalen wordt voor je dode kerstboom door Urban Street Forest in één van hun projecten een boom geplant en mag je een emmer mulch onder de bomen uitstrooien. Zelfs als je helemaal geen boom hebt, en je komt alleen maar kijken kan je zo een boom planten.

Kom met je boom en laat hem keuren door de boswachter

Weet je niet zeker of je boom dood is of nog kans op overleven heeft? Heb je een boom gevonden op straat? Kom met je boom naar het Tijdelijk Kerstbomenbos en de boswachter vertelt het je. Als je boom is goedgekeurd, kan je ter plekke een pot en penning kopen, waarmee je je boom kan planten en terugvinden. Er is dit jaar plek voor 400 bomen en vol = vol, vandaar dat alleen vitale bomen een kans krijgen.

Boombewijs

Iedereen die meedoet aan deze actie, door zijn boom in het bos te planten of te laten versnipperen, krijgt van Urban Street Forest een ‘boombewijs’.

Data:
5 & 6 januari, 2019

Locatie: Sixhavenstraat, Amsterdam-Noord

Kosten:
- Planten van je kerstboom: 10,-
- Versnipperen van je kerstboom: 1,-