Reference vs. Inference: the truth about us

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Ever more IoT devices being equipped with AI to generate inferences (conclusions) about our behavior, which are then used as references for decisionmaking.
What is still true about us, who decides on our way of being, when ever more devices have AI embedded to generate inferences (conclusions) about our behavior, which
are then used as references for decisionmaking?!
Questioning AI-generated inferences is not just about the reliability of recommendations. As the distinction blurs between what we reference as fact, vs. what the machine inferences based on data, countless impacts on humans, businesses, and society emerge.
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