Updates
for you

Highlight from Tom van Arman, Director & Founder at Tapp, posted

Crowd Monitoring Summer Survey (1 min.)

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For those of you who know, Marineterrein Amsterdam has been a test area to explore responsible counting of crowds (big and small) in a living lab environment. Summer temperatures are bringing large numbers people to the Marineterrein to cool off - but earlier this winter / spring, the crowd monitor revealed some fun facts about how people made use the inner-city living lab during the Covid19 lockdown.

This summer we’re collecting feedback from the Marineterrein community and the general public. Have you ever been to the Marineterrein? If so, how do you feel about counting people in public space? In this 1 minute survey we ask 5 simple yes/no questions to help us improve your experience on the smart city campus.

Your help is appreciated!

Tom van Arman's picture #Citizens&Living
Highlight from David Bosch, Communication Consultant at Gemeente Amsterdam, posted

Carefree through Amsterdam on a shared bike

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Amsterdam is investing heavily in shared transport. Shared cars, scooters and  bicycles make the city more accessible. That last option is healthy, clean and popular. For those who don’t have a bike, or looking for a second bike, we have a shared bike. The city of Amsterdam will receive 1,400 shared bicycles, including 100 shared electric cargo bikes. Some are allready on the streets; the rest will follow from August 15.

Where can you find shared bikes?
At the Zuidas, along the ‘Westlijn’ of the metro, in Oost and Zuidoost. Electric shared cargo bikes can be found in Oost and Zuid. There is a maximum number of shared bicycles per area. It is a 2 year experiment. Then we'll see if we continue.

• FlickBike: 400 shared bicycles along metro stations on the ‘Westlijn’ (from Henk Sneevlietweg to Isolatorweg) and the bus to Westpoort, from 15 June
• Cargoroo: 100 electric shared cargo bicycles in Oost and Rivierenbuurt (Zuid), from 15 June
• Donkey Republic: 300 shared bicycles in Oost, from 15 August
• Soon to be announced: 400 shared bicycles Zuidoost and 200 shared bicycles Zuidas from 15 August

Where do I park the shared bike?
A shared bicycle is a good means of transport for commuters and visitors. The bicycles are usually located near a public transport junction. They have their own parking spaces and must be returned to 1 of the parking spaces of that provider. Only in those places can you stop the rent. The shared cargo bikes have their own parking space, clearly marked on the ground. You can of course park the bike somewhere else in between, but then you will continue to pay. That way the bikes won't roam, is the idea.

Note from ASC: Have a question? Let’s hear it in the comments!

David Bosch's picture #Mobility
Highlight from Ben Davis, Design , posted

How Smart Cities & Technology Are Evolving

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Over the centuries, each urban expansion was followed by a period of catching up to face a new, more complex reality. We still experience it today when we know that more than half a million people sleep on the streets in the United States every night and that rents are rising faster than incomes.

In London, between 1997 and 2016, the number of jobs and the population increased by 40% and 25% respectively, while accommodation capacity only increased by 15%. The average American employee's commuting time has reached new records: an average of 225 hours per year (or more than nine days in total) is spent on the road or in transport.

As in the past, the current reality and the future of a physical place requires a good understanding of the place in question. This is why the meaning of place in a city stems both from its logistical environment and from the social and emotional context that unites its inhabitants.

What smart city technonoly does in percentage

The explosion of integrated sensors, mobile devices, high-speed wireless connections, combined with exponential growth in data and sophisticated analysis tools, offers geospatial perspectives that go beyond the theoretical framework. This led to the birth of “smart cities”. McKinsey estimates that the technologies deployed by smart cities can reduce mortality by 8 to 10%, improve rescue response times by 20 to 35%, decrease travel times by 15 to 20%, decrease by 8 to 15% disease burden and 10-15% reduction in greenhouse gas emissions.

A new generation of smart cities

Despite some setbacks here and there, on a global or national scale, metropolises, communities and neighborhoods have followed the path of progress, with more concrete results. According to many futurists, we are in the midst of a new generation of smart cities with a more pragmatic sense of city management. Cities that not only apply intelligence to their macro-systems, but seek to optimize micro-sites for global transformations.

A true smart city uses dynamic 3D digital basemaps to obtain real-time information on the condition of neighborhoods, residential areas or buildings down to the lowest level (floor, corridor and housing) or highest (above existing structures such as the roof).

By making all this information accessible to managers; police officers, firefighters and first aid personnel, public transport employees, care providers, grocers and traders, distributors, teachers, social workers, and especially to the inhabitants, each individual will be able to know where the bus is and at what time it will arrive, where a leak has occurred on the water distribution network, in which car parks there are still free spaces,

The coronavirus pandemic has demonstrated the value of a collective city-wide solution, which involves knowing where people in difficulty are and how to help them. For Alison Brooks, a pioneer on innovative ideas:

As we have seen, a smart city must respond to four major challenges:

  • Operational Efficiency: Streamline business processes and workflows to improve decision making and locate resources for maximum benefit. The digital dashboard is the ideal tool for this. 
  • Data-driven performance: take advantage of data flows from the Internet of Things (IoT), mobile devices, but also sensors that are part of the city's infrastructure, vehicles and buildings, then analyze the whole this data thanks to artificial intelligence. This has made it possible to achieve concrete results such as the adaptive regulation of traffic lights, or real-time (and no longer static) decision-making at the scale of the city and professional services. 
  • Citizen involvement: Some smart cities of the first wave encountered cultural and societal obstacles in deploying the technology without asking the opinion of the inhabitants. True smart cities involve communities from the start, identifying the priorities of the inhabitants, responding to the specific concerns and needs of different groups and working for greater social equity. 
  • Planning and engineering: 3D modeling, profoundly transformed by the digital revolution and human-centered design, makes it possible to anticipate and mitigate economic, environmental or social upheavals and the resulting tensions. These cards, also known under the name of “digital twins”, take into account a multitude of elements (buildings, infrastructure, vegetation, transit, etc.) down to the smallest level (floor or room, for example). They are the underlying platform of the true smart city.

The history of our species, that is to say of human civilization, in fact merges with the history of the city ; both have the same Latin origin. The city and its systems have allowed a real concentration of resources and the emergence of an entrepreneurial spirit and collective creativity that have won over the entire planet. Thanks to powerful leaders who think outside the box and the cutting-edge tools available to us today and the lessons we have learned from this experience, we have the possibility of reinventing these systems to promote a fairer, more sustainable and more harmonious development model.

Note from ASC: Have a question? Let’s hear it in the comments.

Ben Davis's picture #DigitalCity
Highlight from Jet van Eeghen, Online communication advisor at Amsterdam Economic Board, posted

Vacature Online Contentspecialist

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Eet jij content als ontbijt, lunch en diner? Weet je hoe je het netwerk van de Amsterdam Economic Board kunt aanspreken en activeren? Schrijf je sterke social posts in foutloos Nederlands en beheers je de Engelse taal op een goed niveau? Heeft Google Analytics geen geheimen voor je en maak je graag deel uit van een enthousiast en betrokken communicatieteam?

De Board heeft een vacature voor een krachtige Online Contentspecialist per september voor 32 uur per week. Reageer voor 30 juli en we gaan graag met je in gesprek.

Note van ASC: Wil je net iets meer weten? Laat het Jet weten in de comments.

Jet van Eeghen's picture #CircularCity
Beth Njeri, Digital Communications Manager at Metabolic, posted

How to create a sustainable bioeconomy

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Today the bioeconomy is everywhere: We see it in the clothing we wear, the packaging that comes to our house daily, the house we live in, the food we eat, and the energy that fuels our life.

For the bioeconomy to truly be sustainable and circular, it must meet certain conditions: using fundamentally renewable biological feedstocks, maximizing the varied types and cycles of biological resources and contributing to the biological cycle.

Learn more from this article.

Beth Njeri's picture #CircularCity
Beth Njeri, Digital Communications Manager at Metabolic, posted

Organic vs regenerative farming: What’s the difference?

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The long-term use of the industrialized agricultural system, synthetic pesticides and fertilizers has degraded the crucial foundation of agriculture which is soil.

To change this narrative, the key lies in regenerative farming. This is not only beneficial for increasing biodiversity and (environmental as well as economic) resilience, but the regenerated soil can also be used as carbon sinks, storing carbon both above and below ground in their greenery and in their root systems, and helping reverse climate change.

The benefits of regenerative models do not end here, check out this article to find out more.

Beth Njeri's picture #CircularCity
Beth Njeri, Digital Communications Manager at Metabolic, posted

14 questions to guide entrepreneurs towards deep and lasting impact

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To achieve a circular economy, innovation is key. One of the key ways to get here is through entrepreneurship. To be effective in this journey, entrepreneurs need to know how to navigate what creating a deep, transformational impact really means. Further, how do we decide where to focus our attention? How do we design solutions and organizations that provide the best chances for success?

Chis Monaghan, Co-Founder at Fresh Ventures Studio, a Metabolic spinoff,  developed these 14 questions to serve as a simple checklist for anyone looking to maximize the impact of a particular initiative. Fresh Ventures is a venture-building program and startup studio based in The Netherlands.

Beth Njeri's picture #CircularCity
Amsterdam Smart City, Connector of opportunities at Amsterdam Smart City, posted

Recap of Demo Day #12 - Energy meets Mobility

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We share a quick overview of the mobility and energy projects that are on the minds of our partners and community half way through 2021. In another successful Demo Day we glided from Smart Energy to the first MaaS app. We learned about Code the Streets and easier ways to get projects subsidiest after Corona.

Our demo days are part of a series and are intended for Amsterdam Smart City partners to present the progress of various innovation projects, ask for input, share dilemmas and involve other partners in projects. We give you a recap.

The bottlenecks of Smart Energy - Alienke Ramaker from Royal Haskoning DHV

We want Smart Energy and make use of it in a flexible matter. So it’s not a surprise that pilots and projects pop up to make charging more efficient. But for some reason these projects don’t grow. Tom van Loon from Royalhaskoning DHV (commissioned by TKI Urban Energy and RVO) not only presents the 5 bottlenecks with the help of 40 experts but also gives us action points. The next step is to make these points land. How can we do that?

Amaze - Edvard Hendriksen from Overmorgen/Arcadis

Amaze is the first Mobility as a Service (MaaS) app in the Netherlands. It gives you access to public transport, shared mobility (cars, bikes) and taxi’s with one app. To scale up employers need to be convinced so employees are easily triggered to make use of shared mobility. In September 500 companies will join the launch event. Do you know any employers that should join, or are you one? Let us know in the comments so we can connect you to Edvard.

Code the Streets – Sander Oudbier & Lilian Leermakers from AMS Institute

Creating an app that makes cities less busy and saver, that’s what CODE the Streets is doing. Our region keeps growing and the same goes for our streets, neighbourhood’s and cities so we constantly need to come up with smart ways to organize mobility. Lilian Leermakers explains that the streets of Amsterdam are coded and added to navigation software. This can be used to avoid small streets around schools for instance. They’re looking for 200 users in Amsterdam and Helsinki so they can gather good feedback. The pilot starts at the end of August. Would you like to be part of the test team?

Innovation partners - Eefje Smeulders from City of Amsterdam & Dave van Loon from Kennisland

To give the region an economic and sustainable transition boost, the city of Amsterdam has extra funds available. A chance for our network to get a subsidy for the plans they work on.

Dave van Loon from Kennisland is working on a Dutch subsidy request himself: “energietransitie als vliegwiel voor een leefbare buurt”. An area oriented plan in which co-creation will connect multiple transitions. The idea is to work together with all the parties that are involved; residents, government, companies, energy suppliers, housing corporations and knowledge institutions. The end goal would be a Fieldlab. Would you like to know more and work with Dave on this? Let us know in the comments and we’ll connect you.

Amsterdam Smart City's picture #Mobility
Sage Isabella, PhD Candidate at University of Twente, posted

Applications for Data Transparency in Public Space Conference (Virtual)

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Submissions due Aug 15th! Conference October 6-7th.

We are accepting abstracts for papers, posters/artwork, and workshops. The quality/uniqueness of work and adherence to conference theme is more important than credentials. As a reminder, your paper should address either (1) law and regulations, (2) data transparency in practice, or (3) possible futures. If you are unsure of whether or not to apply please email the conference organizers.

The NWO funded research group BRIDE (BRIdging Data in the built Environment) and AMS Institute’s Responsible Sensing Lab are coming together to co-host a conference on data transparency in public space.

Cities have increasingly been collecting and analyzing data generated
from sensors in public space. This conference will explore how data
collecting capabilities and uses are made available (and understandable)
to the general public.

Scholars, activists, legal experts, city planners, citizens, data scientists, and students will come together to better understand:

  1. the global legal status of data transparency in public space
  2. how data transparency in public space works in practice
  3. prototypes and ideas for the future based on the needs of the general public as well as corporate and governmental stakeholders.

We welcome you either virtually or in person with us in Amsterdam (limited "in-person" space available) to discuss and learn about these issues. If you wish to attend and not present send an email to dtps2021-bms@utwente.nl to stay updated!

Sage Isabella's picture Conference from Jul 29th to Aug 15th
Anonymous posted

Promotion opportunity during World Smart City Expo Seoul

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The Dutch embassy in Seoul is inviting (online and, if possible, offline) Dutch companies to the Netherlands Pavilion at the World Smart City Expo in South Korea from 8 to 10 September! You can register and participate for free to have your company promoted during the expo.

The embassy can represent you in the Netherlands Pavilion with your own brochures, videos, posters and other promotional material. You can also participate in other online business activities around the fair. If the current travel restrictions for South Korea (2 weeks quarantine) are lifted, you can of course also participate physically.

Dutch-Korean Smart city cooperation

Various missions, a Government-to-Government Memorandum of Understanding (G2G-MoU) and smart city awards have brought Dutch and Korean activities in the field of smart city closer together since 2018. Smart cities are an important growth market. Partly for this reason, the Netherlands is very well represented with its own pavilion at the World Smart City Expo 2021 in Seoul.

For whom?

Participation is interesting if your company is active in the field of energy-neutral construction ('zero energy building'), smart mobility ('smart mobility') or urban agriculture ('urban agriculture'). It doesn't matter if you are a start-up, want to seize international opportunities for the first time, or are already active internationally.

Interested?
Please contact Mr Peter Wijlhuizen, Senior Officer for Innovation, Technology and Science

Email: pw@nost-korea.com

* You will be able to see that the deadline to register yourself for this opportunity is over via the RVO link.
However, the deadline has been extended, so please first send your application to the above email address.

#Mobility
AMS Institute, Re-inventing the city (urban innovation) at AMS Institute, posted

Vacature: PR & Content Officer 

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PR & Content Officer

Afdeling: Communicatieteam
Functie: PR en Content Officer (fulltime, 36-40 uur)
Locatie: Amsterdam
Arbeidsvoorwaarden: €2.920 - €4.012 bpm op basis van een 40-urige werkweek. Daarnaast een 13e maand. De definitieve inschaling is op basis van werkervaring en achtergrond.
Duur: Jaarcontract, verlenging voor onbepaalde tijd mogelijk

We zijn op zoek naar een creatieve en enthousiaste PR & Content Officer om de zichtbaarheid en positionering van ons mooie Amsterdamse instituut verder te ontwikkelen. Vind jij het leuk om de resultaten van onze onderzoeks-, onderwijs- en ondernemerschapsactiviteiten het juiste podium te geven?

Zijn PR, corporate storytelling en content marketing onderwerpen die jou aanspreken? Weet je hoe je wetenschap vertaalt naar boeiende en toegankelijke content? Gaat je hart harder kloppen bij het lezen over onze thema’s en zit je nu al vol creatieve content ideeën? En wil je graag werken in een omgeving waar duurzame innovatie vorm krijgt? Reageer dan nu.

Over AmsterdamInstituteforAdvancedMetropolitan****Solutions
AMS Institute is in 2014 opgericht door Wageningen University & Research en de TU Delft, samen met het Massachusetts Institute of Technology en is gevestigd in hartje Amsterdam op Marineterrein Amsterdam. Onze missie is het vinden van interdisciplinaire oplossingen voor  grootstedelijke vraagstukken.

Wij geloven dat we door het bij elkaar brengen van verschillende ideeën, talenten en  (kennis)achtergronden, we steden duurzamer, welvarender, veerkrachtiger en rechtvaardiger kunnen maken. Vandaag, en in de toekomst. Wij noemen dit: “Re-inventing cities”. Dit doen we door middel van vier hoofdactiviteiten: onderwijs, onderzoek & innovatie, ondernemerschap en partnerships.

In samenwerking met kennisinstellingen, publieke & private partners en burgers, testen en ontwikkelen we onze oplossingen in de praktijk. We doen dit samen met de gemeente Amsterdam en zo is de stad ons Living Lab.

Functieomschrijving

We zijn momenteel op zoek naar een PR en Content Officer, die succesvol laat zien met welke innovatieve oplossingen we bijdragen aan de stad Amsterdam. Je focus ligt op PR, content en het creëren van een corporate story, met nadruk op stedelijke uitdagingen, innovatie en impact. Daarbij breng je ook de overkoepelende samenwerkingen en de link tussen bedrijfsleven, Amsterdammers, onderwijs & wetenschap in beeld.

Bij een organisatie met 1001 verhalen is er bijna een onuitputtelijke bron van content. Met jouw creativiteit en expertise weet jij proactief de contentagenda te bepalen. Je hebt oog voor de onderwerpen die spelen in de media en de manier waarop deze onderwerpen verbonden kunnen worden aan de stedelijke opgaven van de stad Amsterdam en onze activiteiten op het gebied van onderwijs, onderzoek & innovatie, ondernemerschap partnerships.

Ook weet je de juiste invalshoeken, samenwerkingen en distributiekanalen te vinden om bij te dragen aan het vergroten van de bekendheid en het verder verbeteren van de positionering en reputatie van het instituut.

Het AMS Communicatieteam is een klein, enthousiast en dynamisch team, dat bestaat uit vijf personen: een Communicatie Adviseur, een PR en Content Officer, een Project Communicatie medewerker, een Studentassistent en het Hoofd Communicatie. Je rapporteert aan het Hoofd Communicatie. Hoewel teamleden zich elk op hun eigen verantwoordelijkheden en activiteiten concentreren, zijn de resultaten altijd het resultaat van een gedeelde teaminspanning.

Verantwoordelijkheden

De PR en Content Officer is verantwoordelijk voor:

·       Het aansturen, ontwikkelen en uitvoeren van onze PR-activiteiten en Content Marketing plan in nauwe samenwerking met het Hoofd Communicatie.
·       Het bepalen van de inhoudelijke verhaallijnen voor de urban challenges waar we aan werken – dit in nauwe samenwerking met onze expertteams (Research & Innovation, Education & Data Science Team)
·       Het creëren van aansprekende content voor onze eigen kanalen, zoals onze website en socials (inclusief monitoring & rapportage).
·       Onze reputatie bewaken en kansen signaleren voor proactieve PR en storytelling. Je vindt het leuk om journalisten mee te nemen in wat we doen.
·       Het coördineren van mediaverzoeken en het adviseren en begeleiden van onze experts bij persverzoeken.
·       Het identificeren en onderhouden van relaties met belangrijke media en journalisten, evenals het opbouwen en onderhouden van relaties binnen ons netwerk van zakelijke partners, stakeholders en influencers.

Je profiel

·       Je hebt een relevante academische opleiding, aantoonbare ervaring in PR en hebt passie voor technologie en stedelijke innovatie.
·       Je hebt uitstekende schriftelijke en mondelinge communicatieve vaardigheden in zowel het Nederlands (veel van de interacties zijn met lokale pers), als in het Engels (de voertaal op al onze corporate kanalen).
·       Je hebt een goed begrip van wat nieuwswaardig is en weet de juiste invalshoeken voor diverse doelgroepen.
·       Je duikt graag de organisatie in om content die het verschil maakt te ontwikkelen.
·       Je hebt ervaring met het onderhouden van relaties met externe media en weet perskansen te creëren voor onze experts en activiteiten.
·       Sociale media heeft voor jou geen geheimen. Je weet hoe je social media in kunt zetten als geïntegreerd onderdeel van de mediamix.
·       Je voelt je verbonden met de stedelijke uitdagingen van de stad Amsterdam en woont bij voorkeur in (de buurt van) Amsterdam.
·       Ervaring in illustrator/InDesign of videoproductie, zijn een pluspunt om dat vleugje extra creativiteit toe te voegen waar we altijd naar op zoek zijn.

Wie ben jij?

·       Een enthousiast en positief persoon, een echte aanwinst voor het team
·       Creatief en proactief in het naar voren brengen van ideeën
·       Een zelfstarter met veel energie
·       Resultaatgericht, nauwkeurig en efficiënt

Ons aanbod

·       Je komt te werken in een innovatieve werkomgeving en een enthousiast team van     professionals.
·       Wanneer we (hopelijk snel weer) meer op kantoor werken, dan hebben we een fantastische locatie op het Marineterrein Amsterdam.
·       Je salaris is gebaseerd op de VSNU CAO met een maximum van €4.012 bpm op basis van 40 uur - en een jaarlijkse 13e maand. We bieden je een jaarcontract, met de intentie om en bij goed functioneren te verlengen voor onbepaalde tijd.

Aanvullende informatie

Voor meer informatie over deze vacature kun je contact opnemen met Debby Dröge, Head of Communications, e-mail debby.droge@ams-institute.org. Voor meer informatie over de selectieprocedure kun je contact opnemen met Martijn van Beersum, HR Officer, e-mail: martijn.vanbeersum@ams-institute.org, tel: +31 610598900.

Sollicitatieprocedure

Heb je interesse in deze vacature? Je kunt solliciteren door je motivatiebrief en cv te delen met: martijn.vanbeersum@ams-institute.org.

AMS Institute staat midden in de samenleving en streeft ernaar om de diversiteit van onze samenleving terug te laten komen in haar organisatie.

AMS Institute's picture #CircularCity
Simone Magilse, Community advisor/Building impact networks at Amsterdam University of Applied Sciences, posted

AMSTERDAM DOUGHNUT DAYS! 28 SEPT - 1 OKT

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Amsterdam must and can transit into the doughnut much faster. That is why we organize the Amsterdam Donut Days. Four days full of meetings and workshops to find out together with Kate Raworth how we can create breakthroughs. So mark September 28 to October 1, 2021 in your agenda for the Amsterdam Doughnut Days!

- Donut Design Workshop, WDCD and Tolhuistuin – 28 Sept. 09.00 - 13.00
- Workshop Powers to Act, Pakhuis de Zwijger – 29 Sept. 09.00 - 18.00
- ADC Community Event, Culture Club – Sept. 30 15.00 - 17.00
- The Big Donut Showcase, Pakhuis de Zwijger – 30 Sept. 20.00-22.00
- Center for Economic Transformation, AUAS – 1 Oct. 9.30 - 13.00

A week full of donut events at various locations in Amsterdam. Go where the energy is: save the date and keep an eye on our event page for more info.

The Amsterdam Donut Days is an initiative of the Amsterdam Donut Coalition, in collaboration with the Amsterdam University of the Arts (AHK), Culture Club, the Donut Economics Action Lab (DEAL), Amsterdam University of Applied Sciences (AUAS), Pakhuis de Zwijger, Tolhuistuin , What Design Can Do (WDCD) and YesAndMore.

Simone Magilse's picture Masterclass / workshop from Sep 28th to Oct 1st
Herman van den Bosch, professor in management development , posted

Startups: Between the Curse of Becoming a Taker and the Prospect of Being a Maker

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For centuries, entrepreneurship was linked to art and craft and rewarded by personal fulfilment, satisfied customers, and a good life. The term entrepreneur is still associated with giving direction, shape and content to new activities based on personal motivation and skills and thereby creating socially approved value. A description that applies to the self-employed, business entrepreneurs, franchisees or intrapreneurs and includes both commercial, institutional, and artistic activities.
However, there are two problems. Overcoming them opens the way to become a better business.

The plunder of the earth

Nobel laureate Joseph Stiglitz has warned that the creative power of entrepreneurship can easily become destructive. A 'maker' becomes a 'taker' once creating value becomes making money in the first place. Indeed, for centuries, companies have robbed resources around the world, destroyed nature, traded millions of slaves and exploited domestic workers, creating the divide between rich and poor countries.
The creative power of entrepreneurship can also be aimed at sustainable prosperity, for their employees, the country, and the world. In that case, the “purpose” of a company precedes the pursuit of profit. Unfortunately, still a minority of all companies are moving in this direction while others pretending.

The decline of engagement and passion within the workforce

There is more. In developed countries, the blatant exploitation of labour has disappeared. Instead, the majority of employment relegates into low strain jobs. Research by Gallup and Deloite has shown over consecutive years that over 64% of all employees worldwide are not engaged or passionate. Find John Hagel explain this in a short video. The reason is clear. 20th century companies have organized their production according to principles of scalable efficiency and have top-down planning and control.  Room for initiative is therefore neither expected nor desired. Moreover, detailed protocols and regulations limit employment for people at a distance from the labour market.
In a rapidly changing world, companies must be adaptive and innovative. They therefore need flexible, interdisciplinary teams with a high degree of self-government and less pay differentials. According to recent research in 17 countries, this type of organizations (8%) outperforms in all respects.

Summarizing, to become a better business requires a double challenge:
·  Replacing the dominance of the pursuit of money with a social and environmental purpose.
·  Mobilizing the entrepreneurial and other capacities of their whole work force by forms of self-organization and shared leadership.

Why focussing on startups?

As only a limited number of companies meet these conditions, employees consider starting their own business. In the US alone, approximately two million workers give up well-paying jobs every year and become self-employed. 127,000 starters were registered in the Netherlands in 2018.  Of them, only a minority will become a startup, which means that they will successfully commercialize a promising technological innovation and grow rapidly on an international level.

Start-ups are potential engines of growth and innovation. In the US, their steady growth is compensating for job losses in the rest of the economy. Dutch startups created 20.000 of jobs in 2018 and 2019. A recent reportoffers excellent documentation of the identity, growth and potential of the 4,311 Dutch startups in 2019, most of which have fewer than 10 employees. 34% of Dutch startups can found in the Amsterdam metropolitan area.

The hope is that start-ups will rise to both challenges by nurturing their social and environmental purpose end fueling the commitment and passion of each employee, and thereby become a better business.

Yet, like any other businesses, startups risk becoming takers rather than makers, trading their social and environmental purpose for the pursuit of money and losing the engagement and passion of their employees. Fortunately, they can prevent this.

Eleven ways to become or stay a better business

1.  Embrace self-organization and shared leadership.
2.  Involve all employees in the continuous strengthening of the social and environmental purpose of the company.
3.  Enable all employees to become shareholders or even better co-owners.
4.  Cherish diversity within the employees.
5. Secure shares in a foundation while enabling shareholders to support the purpose of the company.
6.  Cap the profit to a level that guarantees the continuity of the company.
7.  Ban greed, cancel bonuses, or at most pay a limited and equal allowance to all employees.
8.  Place surplus profits in a foundation that spends money in accordance with the purpose of the company.
9.  Being a fair taxpayer who refrains from tax avoidance practices.
10.Create a supervisory board to monitor the purpose of the company.
11.Focus the founder/director/CEO role on monitoring the purpose of the company and the commitment of all employees and on fueling the discussion on how to deal with changing external conditions.

Rapid societal changes require a reinventing the concept of entrepreneurship. Because of their flexibility and commitment, startups are apt to embrace the dual ambition of pursuing a social and environmental purpose and of mobilizing all employee’s engagement and passion.

My next post will look at how cities can help start-ups to settle, grow and become better businesses. The history of entrepreneurship, its growing distance from ‘makership’ and its possible revival by start-ups is documented in chapter 4 of my e-book Humane cities. Always humane. Smart if helpful. The English version of this book can be downloaded for free below.

Herman van den Bosch's picture #CircularCity
Camille Janssen, Sustainability Consultant , posted

Students for a Circular Economy

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Let's tackle the most urgent challenges, together. On the 12th of August, we will bring together students from over the world from different domains to exchange knowledge, form teams and tackle circular economy challenges. This can be the opportunity for young individuals who want to use their skills for good to connect with leading companies and make a direct impact.

Looking for solutions.
Can you help Unilever create an operational model for the reuse of packaging? Do you have what it takes to help P&G reduce the environmental contribution of local product
customization? Can you help find Intel industrial symbiosis solutions for specific waste streams? These are just three of the 24 challenges that are part of the Circular Innovation Competition that are looking for a solution.

Explore all challenges at: circularsolutions.co.il

The Circular Innovation Competition.
The competition is open to anyone of any nationality above the age of eighteen - scientists, entrepreneurs, students, intrapreneurs, and other people with ideas. In short, we invite all types of innovators to submit a solution to the circularity challenges of the participating companies. Ten finalists will be selected by our jury, amongst them the President of Philips Israel and the Managing Director of Closed Loop Partners together with the challenge providers. Three winners will be declared, who will win up to 2.500 EUR together with the chance to participate in Afeka’s accelerator program for team members of the first two selected members.

Camille Janssen's picture #CircularCity
Zéger Nieuweboer, Founder / Teacher at Learningisgrowing.nl, posted

Green food walking trail in Arnhem

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Green consumers engage green growers in the green food trail around the city of Arnhem, The Netherlands.

Zéger Nieuweboer's picture #Citizens&Living
Anne-Ro Klevant Groen, Marketing and Communications director at Fashion for Good Experience, posted

Fashion for Good Masterclass: designing with nature (Hybrid)

Hybrid event: join virtually or in person!

The Creative Directors of BOTTER and Nina Ricci, will take you into a deep dive on the relationship between nature and designing fashion.

Since forever, collections are based on the galaxy, designs based on fungus, floral application or leopard print accessoires - nature is a massive source of inspiration for the fashion industry.

Lisi Herrebrugh and Rushemy Botter take this a level up. Their BOTTER manifesto says:

“(...) We care about fashion, as the golden daughter of all arts. We care about nature, as the golden mother of all arts. Without nature, no arts, nothing. Without the sea, no human, no us. (...)”

The BOTTER Coral Nursery, an organization that actively works on reviving the coral reef, and using innovative materials, such as the ocean waste plastic materials, for their collections is part of their mission to make a change in the industry.

Nature is not only their inspiration to create fashion, but also their drive.

Join the masterclass to learn more about their thought processes for creating fashion for BOTTER and Nina Ricci, struggles they’ve come across and their ultimate dreams.

Some questions that will be answered:

What does a day in the life of Lisi and Rushemy look like?

When and how did nature start influencing their work?

What is their biggest source of inspiration?

Are there assessments to be made between nature and commerciality?

What can you, as a consumer, do to make a positive impact?

If you have any questions for Lisi and Rushemy, please make sure to submit them or ask them during the Q&A!

AGENDA:

16.00: start event & welcome by FFG

16.05: deep dive by Lisi Herrebrugh & Rushemy Botter

16.40: Q&A

17.00: end of event

Masterclass / workshop on Aug 12th
Anne-Ro Klevant Groen, Marketing and Communications director at Fashion for Good Experience, posted

FASHION FOR GOOD MUSEUM LAUNCHES AUDIO TOUR

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From Wednesday July 28th, the Fashion for Good museum features a new audio tour narrated by Dutch rapper Dio. In the tour, visitors can listen to Dio explain the rise of fast fashion, why sustainable fashion is so important for people and planet, and what kinds of natural materials can be used to create the fashion of the future. The tour is in Dutch and is free to all visitors to the sustainable fashion museum on the Rokin in Amsterdam.

The Fashion for Good Museum audio tour is made possible with the support of the Kickstart Cultuurfonds.

#CircularCity
Christiaan Elings, Strategy & Collaboration for Sustainable Transitions at Royal Haskoning, posted

Vacature: Samen impact maken op transities in de leefomgeving

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Als SMC| Strategie en Management Consultants van Royal HaskoningDHV zijn we op zoek naar mensen die 'samen' impact willen maken op de transities in onze leefomgeving. Niet omdat ze weten hoe het moet, maar omdat ze anderen kunnen begeleiden in hoe het kan! 'Gedeeld Eigenaarschap' noemen we dat in onze visie op samen werken aan maatschappelijke veranderopgaven.

Voor de volgende vacatures na de zomervakantie komen we graag nu al met je in contact:

→ Proces- en programmamanager nationale en regionale energiestrategieen en PPS (circa 10 jaar ervaring);
→ Senior-Consultant Bestuur, Programma’s en Organisatie (circa 10 à 15 jaar ervaring)
→ Proces-professionals Klimaat, Energie, Ruimte, Mobiliteit en Landbouw (circa 2 à 7 jaar ervaring).

Voor een eerste 'teen in het water', bel of mail al gerust met pascal.lamberigts@rhdhv.com / 06 – 22 37 86 65. Dan passen we onze vacatures graag aan op jouw kwaliteiten en meerwaarde.

→ Voor een kijkje in de keuken bij ministeries, provincies, gemeenten, waterschappen en - steeds meer - ook bedrijven;
→ Voor strategisch mensenwerk in de voorfase van nieuwe ontwikkelingen, met 6.500 collega's als inhoudelijke sparringpartners in een groot, internationaal bedrijf;
→ Voor samenwerken in een cultuur gebaseerd op de principes van de netwerkorganisatie – veel vrijheid, veel verantwoordelijkheid;
→ Voor een eigen SMC Academy gericht op samen leren en ontwikkelen in proces- en programmamanagement en organisatieontwikkeling;
→ Voor de snelste leercurve in opgavegericht werken voor young professionals als springplank naar een volgende uitdagende baan bij ministeries, provincies en grote gemeenten.

Christiaan Elings's picture #CircularCity
Jennifer Drouin, Community Manager at Amsterdam University of Applied Sciences, posted

DOUGHNUT COMMUNITY EVENT WITH KATE RAWORTH

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Always wanted to meet Kate Raworth in an intimate setting and exchange stories with other donut fans? Looking for inspiration for a new kickstart of the year? Then this is your chance!

On Thursday, September 30, 15.00 - 17.00, the annual Amsterdam Donut Coalition Community Event will take place during the Amsterdam Donut Days at the new Culture Club! We can't wait to determine the new course together with you and join forces to get Amsterdam into the donut.

Enough time to network and share stories with a snack and a drink
Sign up via the link below and find more info on our website: https://bit.ly/3ir0kWJ
There is only a limited number of places available.

Jennifer Drouin's picture Meet-up on Sep 30th
Jennifer Drouin, Community Manager at Amsterdam University of Applied Sciences, posted

OPEN CALL POWERS TO ACT WORKSHOP WITH KATE RAWORTH

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We need each other to get into the 'doughnut'. Transforming a city only succeeds if all stakeholders have one goal and work together. So: how do we get to a joint agenda and approach?

On September 29th from 09.00 - 18.00 we are organising a Powers to Act Workshop led by none other than Kate Raworth, the creator of Doughnut Economics.

We are looking for thirty participants; highly motivated, from all stakeholder groups, doers/thinkers, and diverse in all ways. Are you up for helping the city turn into a doughnut city? Then let us know via the form why we should not miss you!

This event is part of the Amsterdam Doughnut Days 28 september - 1 oktober. More info on https://bit.ly/3eBVAwB

Jennifer Drouin's picture Masterclass / workshop on Sep 29th