AMS Institute

Program Partner Amsterdam Smart City
AMS Institute is a young institute for applied technology and urban design, founded by TU Delft, Wageningen University & Research and MIT. In this Amsterdam based public-private institute, talent is educated and engineers, designers, digital engineers and natural/social scientists jointly develop and valorise interdisciplinary metropolitan solutions. Our aim is to find answers to the urban challenges of sustainability and quality of life, including resource and food security, mobility and logistics, water and waste management, and health and wellbeing.
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AMS Conference 2024: Call for abstracts and special sessions

We invite you to contribute to the conference "Reinventing the City 2024 - Blueprints for messy cities?"
Deadline to submissions: November 14, 2023
Notification of acceptance: December 14, 2023
submit here>>
The AMS Scientific Conference (AMS Conference) explores and discusses how cities can transform themselves to become more livable, resilient and sustainable while offering economic stability. In the second edition of “Reinventing the City” (23-25 April 2024), the overarching theme will be <em>"</em>Blueprints for messy cities? Navigating the interplay of order and complexity'. In three captivating days, we will explore 'The good, the bad, and the ugly' (day 1), 'Amazing discoveries' (day 2) and 'We are the city' (day 3).
Call for abstracts
The AMS Conference seeks to engage scientists, policymakers, students, industry partners, and everyone working with and on cities from different backgrounds and areas of expertise. We therefore invite you to submit your scientific paper abstract, idea for a workshop or special session with us. Submissions should be dedicated to exploring the theme ‘Blueprints for messy cities?’. We especially invite young, urban rebels to raise their voice, as they are the inhabitants of our future cities.
Assessment
Our scientific committee responsible for the content of the conference program will assess all submissions and select a final program of contributions. Notification of acceptance will follow before 1 December 2023.
Topics
mobility | circularity | energy transition | climate adaptation | urban food systems | digitization | diversity | inclusion | living labs | transdisciplinary research
SUBMISSIONS AND CONTRIBUTIONS
| SCIENTIFIC PAPER ABSTRACTS |
We invite academics, industry partners, and professionals from all ages engaged in the related fields of urban design, governance, architecture, data science, engineering and/or sociology to submit an abstract for a conference presentation of your scientific paper (250-450 words).
| WORKSHOPS |
If you have a workshop proposal, please outline its purpose, the specific knowledge, techniques, or practices it covers, its objectives and learning outcomes, teaching strategies and resources, target audience, and any prerequisites, including the required level of experience (250-450 words).
| SPECIAL SESSIONS |
Next to scientific papers and workshops, we encourage you to submit different types of special sessions. These special sessions can include interactive forums, excursions, or practical demonstrations, depending on the subject and objectives. When submitting your proposal for a special session, we ask you to clearly highlight the session's objectives, expected collaborators (if applicable), the intended audience, and the type of session. Please also indicate whether you prefer an online or in-person format. Please note that you will be responsible for the content and organization of the session (250-450 words).
Click here to visit the event page and find more information on details about the Scientific Conference.
AMS Startup Booster 2023 - Call for applications is open until Oct 1st.

When:
Call for applications is open until Oct 1st. The program will last from mid-Oct 2023 until Feb 2024.
What:
The AMS Startup Booster is a business idea development and validation program hosted by AMS Institute, aiming to help aspiring entrepreneurs turn their gut feeling into a business. The entrepreneurs are expected to pursue an impact-driven startup in the field of urban tech.
Lasting over 3 months, the AMS Startup Booster 2023 will start on Oct 2023 and run until Feb 2024. The program will be mainly physical at the AMS Institute (Marineterrein, Amsterdam) and is most effective when all teams are fully committed so during the aforementioned time period there is a minimum requirement of 10 hours per week for each startup.
Program:
The curriculum consists of more than 30 workshops, masterclasses and 1on1s focusing on customer discovery and problem-solution fit.
During our workshops the following topics will be addressed:
- Market Research Fundamentals & Problem Definition
- Market Segmentation & Customer Personas
- Customer Discovery
- Value Proposition & Business Model Design
- MVP Design & Prototyping
- Experiment Design
- Pitching
In addition, our complimentary masterclasses will cover topics such as Team Fit & Alignment, Marketing & Branding, IP Rights, Finance & Funding, and many more.
Finally, peer-to-peer sessions and 1-on-1 mentoring by successful entrepreneurs and C-level professionals in your industry will complete the free services we offer to the selected startups. In total, the startups will get a 360 entrepreneurship curriculum consisting of more than 30 workshops & masterclasses.
Demo Day: Pitch and win prizes during the 'finals'
We close off the program with a Demo Day during which the teams showcase their business ideas and prototypes to a broad audience of experts, investors and entrepreneurs and compete for a list of amazing prizes! Prizes include:
- A 5000 euros feasibility grant for 1 team
- Guidance on the design of your feasibility experiment in the Marineterrein Living Lab
- Access to follow-up programs & funding opportunities
- Additional customer discovery sessions
- Continuous coaching & mentoring
- Office Space & Makerspace
- Promo material & access to a large network
In addition, connections with other programs and potential investors will be made.
For whom?
With batch #6 we're on the hunt for dynamic teams or individuals with a passion for tackling #urban_challenges head-on. It's the perfect platform for #students who've hatched a brilliant idea during their studies or #researchers eager to make a tangible, lasting impact with their work.
Registration
Apply for the AMS Startup Booster via this form. Applications should be submitted <strong>no later than Oct 1st</strong>.
Call for proposals: Responsible Solutions in the Smart City

Do you have an innovative idea to tackle ethical challenges in the smart city? We offer financial support and resources to transform your concept into a tangible prototype in the vibrant city of Amsterdam.
Deadline: September 14
The Need for Practical Examples of Value Design
Amsterdam increasingly harnesses the power of digital technologies like sensors, platforms, and algorithms to efficiently manage and maintain various aspects of city life. Think about traffic, public spaces, law and order.
At the same time, implementing digital technologies may lead to unintended side effects for citizens and can compromise public values. Ensuring responsible and ethical practices becomes imperative. The city has embraced the TADA values since 2016. Also it states that transparency, understandability, human dignity, autonomy, and privacy, are guiding principles for smart city solutions. So, what does this look like concretely?
Today, we still lack practical examples of how these values can be effectively designed and integrated into smart city systems.
Who We're Seeking
We are actively looking for TU Delft academics who can offer fresh perspectives and innovative ideas to bridge the gap between public values and smart city technology. If you are passionate about shaping responsible solutions and have expertise in the digital technology domain, we invite you to join us.
What's in it for You
Participating in our Call for Proposals offers a range of benefits tailored to your academic journey:
- Academic Research Opportunities: Through prototyping, your research can gain new dimensions, opening doors to potential publications and enhancing your academic profile;
- Partnership with the City of Amsterdam: Successful proposals may lead to partnerships with the City of Amsterdam, providing a unique opportunity to test your solution and measure its impact in a real-world context;
- Consortium Building: Your participation in this Call for Proposals can be a significant step toward forming a consortium for future grant applications, leveraging the collective expertise of various stakeholders;
- Professional Support: If selected, you will receive support from a Responsible Sensing Lab (RSL) producer, who will guide you in prototyping and testing your idea.
The Winning Proposal
The winning proposal will receive a budget to prototype their concept with the assistance of a Responsible Sensing Lab (RSL) producer. This includes the production of a prototype as well as communication materials such as a short movie, animation, and professional photoshoot. Once the prototype is completed, we will facilitate your introduction to the relevant department at the municipality of Amsterdam for the presentation of your idea.
The prizes for the competition are as follows:
First prize: A production budget of 20,000 euros
Second prize: A production budget of 10,000 euros
Furthermore, winners will receive collaboration support with the city of Amsterdam and assistance in producing communication materials for their solution/prototype. The allocated budget can be utilized to hire a design agency, prototyping firm, software developer, or other relevant professionals. The RSL producer will work in collaboration with you to manage the budget effectively.
About Us
Responsible Sensing Lab is dedicated to envisioning, designing, and testing alternative versions of digital technology in cities based on public values. While we have primarily focused on privacy and transparency, we are eager to explore the practical implementation of other values in smart city technology. Our portfolio boasts several successful prototypes, and we are excited to embark on new collaborations that push the boundaries of responsible sensing practices.
Responsible Sensing Lab is initiated by the City of Amsterdam and AMS Institute. For this Call for Proposals we collaborate closely with TU Delft.
AMS Startup Booster 2023 - Call for applications is open until April 2nd

When:
Call for applications is open until April 2nd. The program will last from April 2023 until early July 2023.
What:
The AMS Startup Booster is a business idea development and validation program hosted by AMS Institute, aiming to help aspiring entrepreneurs turn their gut feeling into a business. The entrepreneurs are expected to pursue an impact-driven startup in the field of urban tech.
Lasting 3 months, the AMS Startup Booster 2023 will start on April 14th and run until early July 2023. The program will be hybrid, mainly physical at the AMS Institute (Marineterrein, Amsterdam). The program is most effective when all teams are fully committed so during the aforementioned time period there is a minimum requirement of 8 hours per week for each startup.
How: Building blocks of the AMS Startup Booster program
The program consists of key components that help prepare for a successful start-up:
- An entrepreneurship curriculum with more than 20 workshops & masterclasses
- Mentoring by Industry experts & successful entrepreneurs
- Access to cutting-edge research by AMS Institute experts
- Connections & Insights into how public organizations work through our partnership with Gemeente of Amsterdam
- Lifelong access to online entrepreneurship & pitching courses
- Office space & Makerspace
- 1K Credit for Miro
- Cost & equity free
Workshops & Masterclasses by renowned professionals
Through a series of workshops and masterclasses offered by renowned professionals & business experts, we take your startup idea from a concept to a validated business model. During these workshops, the following topics will be addressed:
- Research Fundamentals & Problem Definition
- Market Segmentation & Customer Personas
- Customer Discovery
- Value Proposition & Business Model Design
- MVP Design & Prototyping
- Experiment Design
- Pitching
In addition, our complimentary masterclasses will cover topics such as Team Fit & Alignment, Marketing & Branding, IP Rights, Finance & Funding, and many more. Peer-to-peer sessions and 1-on-1 coaching will complete the free services we offer to the selected startups. In total, the startups will get a 360 entrepreneurship curriculum consisting of more than 30 workshops & masterclasses.
Demo Day: Pitch & win fantastic prizes
We close off the program with a Demo Day during which the teams showcase their business ideas and prototypes to a broad audience of experts, investors, and entrepreneurs and compete for a list of amazing prizes! Prizes include:
- A prize of €5000 euros cash for product development
- An in-kind prize of €10.000 for a feasibility experiment in the testing area of Marineterrein Amsterdam Living Lab
- Access to follow-up programs & funding opportunities from AMS Institute & founding partners (WUR & TU Delft)
- Additional customer discovery sessions & continuous coaching & mentoring
- Office Space & Makerspace
- Promo material & access to a large network of public and private AMS Partners
In addition, connections with other programs and potential investors will be made.
For whom?
We are looking for ambitious students, researchers and young professionals who have an awesome business idea that could impact city life and solve metropolitan challenges. Please note we are looking for teams not a single founder.
Registration
Apply for the AMS Startup Booster via this form. Applications should be submitted no later than April 2nd.
Responsible Sensing Lab anniversary event

The Responsible Sensing Lab team invites you to their 2nd anniversary event!
At the Responsible Sensing Lab we research, develop and integrate smart technologies to help solve urban challenges. At the same time, we explore how to embed society’s public and democratic values in the design of these innovations.
On 16 February 2023 from 3.00 - 6.30 pm we will celebrate our 2nd anniversary with a hybrid event in the IJzaal of Pakhuis de Zwijger in Amsterdam.
Together with you, we'd like to reflect on our achievements since our official start and look ahead to our plans for the upcoming period. Rector Magnificus Peter-Paul Verbeek will provide a keynote. His research is centered around the relationships between humans, technology and society and focuses on philosophical analysis, ethical reflection and practices of design and innovation.
Please register so we know how many of you will join us in Amsterdam and online.
Meetup & demonstratie Responsible Sensing Lab

Graag nodigt het Responsible Sensing Lab je uit voor een meetup waarin we je meer vertellen over ons werk. We zullen enkele van onze projecten uitlichten en demonstreren. Iedereen is van harte welkom!
Wanneer?
Donderdag 27 oktober om 16.00 uur.
Programma
- 16.00 introductie Responsible Sensing Lab door Sam Smits (projectleider) en Coen Bergman (initiatiefnemer)
- 16.15 drie van projecten uitgelicht door Coen Bergman
- Simple sensors
- Shuttercam
- Shutterring
- 16.25 demonstratie Responsible Sensing Toolkit door Sam Smits
- 16.45 vragenronde en afsluiting
- 17:00 borrel + bezichtiging demomodellen
De meetup is in het Nederlands maar alle informatie over het Responsible Sensing Lab is ook in het Engels beschikbaar op onze website.
AMS Startup Booster 2022-23 - Call for applications is open until Sep 30th

When:
Call for applications is open until Sep 30th. The program will last from Oct 2022 until Feb 2023.
What:
The AMS Startup Booster is a business idea development and validation program hosted by AMS Institute, aiming to help aspiring entrepreneurs turn their gut feeling into a business. The entrepreneurs are expected to pursue an impact-driven startup in the field of urban tech.
Lasting over 4-months, the AMS Startup Booster 2022-23 will start on Oct 2022 and run until Feb 2023. The program will be hybrid, mainly physical at the AMS Institute (Marineterrein, Amsterdam). The program is most effective when all teams are fully committed so during the aforementioned time period there is a minimum requirement of 16 hours per week for each startup.
Program:
The program consists of more than 12 workshops focusing on customer discovery and problem-solution fit. During these workshops, the following topics will be addressed:
- Research Fundamentals & Problem Definition
- Market Segmentation & Customer Personas
- Customer Discovery
- Value Proposition & Business Model Design
- MVP Design & Prototyping
- Experiment Design
- Pitching
In addition, our complimentary masterclasses will cover topics such as <strong>Team Fit & Alignment, Marketing & Branding, IP Rights, Finance & Funding</strong>, and many more. Peer-to-peer sessions and 1-on-1 coaching will complete the free services we offer to the selected startups. In total, the startups will get a 360 entrepreneurship curriculum consisting of more than 30 workshops & masterclasses.
Demo Day: Pitch and win prizes during the 'finals'
We close off the program with a Demo Day during which the teams showcase their business ideas and prototypes to a broad audience of experts, investors and entrepreneurs and compete for a list of amazing prizes! Prizes include:
- Guidance on the design of your feasibility experiment in the Marineterrein Living Lab
- Access to a 5000 euros feasibility grant
- Access to follow-up programs & funding opportunities
- Additional customer discovery sessions
- Continuous coaching & mentoring
- Office Space & Makerspace
- Promo material & access to a large network
In addition, connections with other programs and potential investors will be made.
For whom?
We are looking for ambitious students, researchers and young professionals who have an awesome business idea that could impact city life and solve metropolitan challenges. Please note we are looking for teams not a single founder.
Registration
Apply for the AMS Startup Booster via this form. Applications should be submitted <strong>no later than Sep 30th</strong>.
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