What does "circularity" mean? What are the benefits of a circular economy? All of this and more will be answered during the movie night organised at the Fashion for Good Museum.
The new documentary ‘Going Circular’ unlocks the secrets to an innovative concept called circularity -- an economic system that eliminates waste and saves the planet’s resources. The film tells the story of four visionaries from around the world - 102-year-old inventor Dr. James Lovelock, biomimicry biologist Janine Benyus, designer Arthur Huang, and financier John Fullerton - whose extraordinary experiences changed the way they think about humanity’s future. Each of their stories leads them to a fundamental reassessment of what our food, our cities, our financial system, even our fashion industry could look like if we create, produce, and distribute within Earth's natural boundaries.
Afterwards, we will talk to the organisation behind the movie, Circle Economy. Camilla Visconti en Patricia Coelho (consultants of Circle Economy) discuss the importance of the movie Going Circular. Moreover, Ellen Windemuth, the executive producer of the documentary (from Off the Fence - known for My octopus teacher) shares more about the process behind the scenes and her biggest insights after producing the movie. Lastly, Fashion for Goods Director of Strategy Brittany Burns, who is the moderator of the panel talk, gives more insights about the current and future fashion-innovation and -circularity.
19:00 doors open
19:30 Welcome words & start screening
21:30 Circularity Q&A & discussion with Circle Economy, Off the Fence and Fashion for Good
22.00 End event
Fashion for Good believes that the fashion industry can and must change and is an expert in spreading the right knowledge about this. The museum on the Rokin in Amsterdam tells the stories behind the clothes you wear and how the right choices for those clothes can have a positive impact on the fashion industry.
Off the Fence is a leading non-fiction content company of global scale and reach, producing and distributing exceptional factual programming. Owned by ZDF Enterprises since 2019, and established in 1994, Off the Fence is a 360 factual content company. OTF develops, finances, produces and co-produces international non-fiction programmes across a range of genres including Natural History, Science, Travel & Adventure, Lifestyle, History, People & Culture, Crime and Feature Docs.
Ellen Windemuth is the CEO of WaterBear Network, overseeing the strategy and direction of the new interactive video-on-demand platform dedicated to storytelling around the UN Sustainable Development Goals. WaterBear is already partnered with over 140 global NGOs and is currently available in 194 countries.
