During my internship at Amsterdam Smart City, I did a research about the use and expectations of our online community (this website). As you may remember, I asked our members to fill in an online questionnaire about their behaviour and wishes on our online community. I want to share some outcomes of this survey with you!
During my internship at Amsterdam Smart City, I did a research about the use and expectations of our online community (this website). As you may remember, I asked our members to fill in an online questionnaire about their behaviour and wishes on our online community. I want to share some outcomes of this survey with you!
The total amount of respondents was 304, which gives a good indication of the whole community (more than 2000 members at this moment). From these 304 respondents , some interesting results were observed:
> 46% lives in Amsterdam
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> A wide range of type of organisations where members are working (SME’s, Corporates, Knowledge institutions, Governmental organisations and start- ups)
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> 72% of the members is satisfied about the interface of the site
Interests of the members
> The most important reasons to sign up on the online community are to find smart city projects (65%) and to acquire knowledge (66%)
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> 55% of the start- ups wants to find partners on the community to do business with- The community members have most interest in start-ups (74%) and knowledge institutions (74%)
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> The project section and event section are the most important/interesting sections on the community. Events are mostly interesting for users who live in Amsterdam.Activities of the members
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> 58% visits the online community once or twice a month
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> 28% visits the community weekly
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> Only 9% never visits the online community
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> 25% of the respondents shared content in the past54% expects to share content in the future
A smart city, according to the members, is mostly associated with:
> Technology
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> Citizens; Liveability (a higher score was given on this aspect by respondents living in Amsterdam)
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> Environmental sustainability
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> Mobility
The results show that the community is a diverse and growing group with different interests, depending on where people live and work. The results also show some challenges for the future.
- To ensure the quality of the shared content (with a growing amount of members). We already try to remove irrelevant content from the community.
- Involve citizens from Amsterdam (more actively) on our community. We already made a program with offline activities, which are also interesting for the citizens of Amsterdam! This ‘off-line’ agenda will be shared soon.
- How can we help start-ups to find partners to do business with? We already to try share relevant events for start- ups in Amsterdam, like the start up in residence program.
If you have any suggestions our tips to improve our community, you can always share these tips with us! Please give us your comments below!