Out of more than 180 international submissions, 35 appealing innovations have been selected. These finalists stand a chance to be used by the two million visitors the Johan Cruijff ArenA hosts each year.
In collaboration with Ajax, the KNVB and ID&T, the Johan Cruijff ArenA mounted the Change the Game Challenge to develop new, innovative services for visitors. Companies from all over the world have submitted a variety of products and services designed to enhance the visitor’s experience.