Liza Verheijke

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Liza Verheijke, Community Manager at Amsterdam University of Applied Sciences, posted

NEW EUROPEAN BAUHAUS PARTNERSHIP FOCUSES ON A SUSTAINABLE FUTURE

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The Amsterdam University of Applied Sciences (AUAS) has become an official partner of the European Commission's New European Bauhaus (NEB) initiative, which aims to transform the European Commission's sustainability agenda into real solutions that contribute to a sustainable and inclusive society. This partnership is coordinated via the AUAS’s Centre of Expertise for Creative Innovation (CoECI), a collaboration between four Amsterdam-based higher education institutions that is headed by AUAS. By participating in this initiative, AUAS and CoECI will focus on helping to create a sustainable and inclusive society through creative innovations with a broad network of partners.

New European Bauhaus stems from the Horizon 2020-funded European Green Deal, the latter of which aims to accelerate Europe's recovery from the coronavirus crisis by turning green challenges into innovation opportunities. Within the Green Deal, AUAS is already working on various project proposals with international partners that aim to help create a climate-neutral Europe by 2050 via our collaborative applied research. These EU initiatives align well with our new 3D strategy at the Amsterdam University of Applied Sciences, which prioritises sustainability as one of the three key domains for our institution in the years ahead, alongside diversity & inclusion, and digitalisation.

Beautiful, sustainable, together

Via the motto ‘beautiful, sustainable, together’, AUAS partners with New European Bauhaus New European Bauhaus (NEB) draws inspiration from Bauhaus movement 100 years ago and the belief that design can be a force for societal progress. To quote the project: “We want to create a design movement integrating three dimensions: sustainability (including circularity), quality of experience (including aesthetics) and inclusion (including affordability). Showing that creativity is in finding affordable, inclusive and attractive solutions for our climate challenges.”

The interdisciplinary nature of the initiative presents an excellent opportunity for the entire AUAS, and the creative sector in particular, to participate and help shape the future. CoECI supports this plan and, together with its network of partners both inside and outside the AUAS, will use its imagination and develop innovative concepts that contribute to the sustainable transition.

Activities

In the coming months, CoECI will join other partners in the Netherlands and Europe to discuss ideas for a sustainable future and how the creative sector can contribute to it. It will also review how faculties across the AUAS can collaborate on this great challenge from their own areas of expertise: from social questions and technical innovations to design perspectives.

CoECI brings together creative businesses, citizens, science and education in the Netherlands and Europe, to collectively create proposals and ideas for a sustainable Europe. The NEB initiative is now in the 'Design phase' and will kick off the 'Deliver phase' in September 2021. The AUAS hopes to be selected for this, which would see it set up and implement collaborative pilot projects. This will be followed by the 'Disseminate phase'. More information, including about the activities, will soon be available on the CoECI website (currently only available in Dutch).

Contact

Mareile Zuber, project developer at CoECI and responsible for the European partnership, is the contact person for questions/remarks/ideas and proposals regarding New European Bauhaus. You can reach her directly via m.a.zuber@hva.nl.

In addition to coordinating activities for New European Bauhaus, Mareile will focus on building bridges between CoECI/AUAS and other European consortia. This could include, for example, applications to European financing programmes such as Horizon Europe, Creative Europe and Digital Europe.

About the Centre of Expertise for Creative Innovation

The Centre of Expertise for Creative Innovation (CoECI) is the national knowledge and innovation network for the creative industry. CoECI uses art, media, technology and design to create a sustainable and inclusive urban society. These activities contribute to partnerships, both commercial and non-profit, between education and the professional field. In this way, CoECI connects research and talent with companies, social organisations and communities.

CoECI is a partnership coordinated by the Amsterdam Universities of Applied Sciences with three other institutions: the Amsterdamse Hogeschool voor de Kunsten (AHK) and Hogeschool Inholland (founding partners); as well as the Gerrit Rietveld Academy, which joined the collective in 2019. This collaboration was originally launched under the name Amsterdam Creative Industries Network (ACIN). CoECI covers the entire chain of artistic innovation: from experimental research to concrete interventions.

More information about New European Bauhaus is available via the website of the European Commission.

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Liza Verheijke, Community Manager at Amsterdam University of Applied Sciences, posted

Dutch Applied AI Award 🙌🏻

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Last year, during the Month of the AAI in November, the Centre of Expertise Applied Artificial Intelligence (Hogeschool van Amsterdam) presented the Dutch Applied AI Award for the first time. This year we are back for a second edition. The award is part of the Computable Awards and is for suppliers of AI solutions, start-ups in the AI field and good examples of the implementation of AI.

This award is jointly organized with the Hogeschool van Amsterdam , Computable and podcast De Dataloog . You can nominate an individual or organisation, based on a project you think has stood out in the past 12 months.

This will be the 16th year in a row that Computable will present the Computable Awards in October 2021. These prizes are awarded to companies, projects and individuals who, according to Computable readers, have clearly distinguished themselves in the past year.

An independent jury of experts will select five nominees for each award from the nominated parties. The ranking by the jury and the number of votes from Computable readers each determine half of which nominee will receive the award in October. The number of times a party is nominated for a nomination does not play a role, but the quality of the substantiation and information about the project mentioned does.

Nominate a project/solution/company for the Dutch Applied AI Awards

About the Centre of Expertise Applied AI
The CoE Applied AI encompasses all of the HvA's AI research and education activities. This centre drives the development of applications of AI technology in a responsible and inclusive manner. AI technology and its implications for companies, organisations, governments and people can only be understood in context and through experimentation. Each faculty of the HvA has created a lab that brings research, education and practices together to solve short and middle term challenges in the application of AI.

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Liza Verheijke, Community Manager at Amsterdam University of Applied Sciences, posted

Boost to AI in Amsterdam with new AUAS Centre Of Expertise

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The AUAS Expertise Centre Applied Artificial Intelligence has become a Centre of Expertise (CoE) with effect from 1 February 2021. The Executive Board of the Amsterdam University of Applied Sciences (AUAS) reached a positive decision on this. The AUAS is the first knowledge institution in the Netherlands to create a CoE on Applied AI. This will give a major boost to knowledge on applied Artificial Intelligence (AI) in the Amsterdam region.

The transformation into a CoE is a great recognition of the importance of practice-based research and education in applied Artificial Intelligence, which the AUAS carries out for organisations, students and its own staff within all faculties and study programmes. With the Centre of Expertise, the AUAS occupies an important position in the regional and national AI ecosystem. This involves the development of applicable knowledge and training courses and the training of the AI developers and users of the future.

The first Centres of Expertise were launched in 2011 as an important innovation in vocational and higher professional education. They work in co-creation – with education, research, the business community and public organisations – on social solutions that have a positive impact. This includes a value-based approach, and inclusion is a core value: everyone who has something to contribute should be able to participate. Based on current issues in the Amsterdam region, the AUAS has clustered its research and education in several CoEs, with each theme linked to a social or metropolitan theme that is important to Amsterdam.

COE FOCUSES ON INCLUSIVE, DIGITAL TRANSITION

Artificial Intelligence and Data Science permeate every aspect of society. Scientific developments in these areas occur at a rapid pace, and applications influence all sectors and professions – to a greater or lesser extent – for which training is provided by the Amsterdam University of Applied Sciences.

The Centre of Expertise Applied AI focuses on the meaningful application of AI technologies in a specific context (healthcare, accountancy, media, retail, etc.). Seven faculty labs work on innovation together within those areas of application in co-creation – with education, research, the business community and civil society organisations. The development and application of responsible and inclusive AI focuses on the user, and involves research into the impact of AI on the professional field and society. Among other things, this results in tools, instruments and training courses. In doing so, the AUAS is contributing to an inclusive digital transition.

See also: AUAS to help SMEs with digitalisation

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Liza Verheijke, Community Manager at Amsterdam University of Applied Sciences, posted

Hogeschool van Amsterdam gaat mkb helpen met digitalisering

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FOR ENGLISH CLICK HERE

Staatssecretaris Mona Keijzer heeft dertien mkb-deals ondertekend. Daarmee draagt haar ministerie van Economische Zaken en Klimaat (EZK) met ruim zeven miljoen euro bij aan regionale mkb-projecten van provincies en gemeenten. Bedrijven krijgen daardoor een impuls om te innoveren, digitaliseren en internationaal te opereren. De Hogeschool van Amsterdam (HvA) is bij twee deals over digitalisering betrokken; een belangrijke speerpunt binnen de hogeschool.

In de regio’s Groot-Amsterdam en Gooi en Vechtstreek gaat de HvA mkb’ers helpen met digitaliseringsvraagstukken. Waar mogelijk wordt binnen de twee deals samengewerkt. Veel ondernemers willen en moeten wel aan de slag met digitalisering, maar hebben het gevoel kansen te missen. Zo hebben mkb’ers moeite om zich aan te passen aan bepaalde tekorten op de arbeidsmarkt, de opkomst van (digitale) platformen, verduurzaming, globalisering en recent COVID19.

Digitaliseringsoffensief voor mkb in regio Groot-Amsterdam

In de regio Groot-Amsterdam heeft het HvA Expertisecentrum Applied Artificial Intelligence samen met partners het mkb Digitaliseringsoffensief gelanceerd. Dit project draagt bij aan de kennis en kunde van ondernemers op het gebied van kansen (gebruik van data, online marketing, sales en automatisering), risico's (veilig ondernemerschap) en het gebruik van digitale tools.

Met het digitaliseringsoffensief wil het consortium in Amsterdam minimaal 30.000 mkb-bedrijven bereiken om hen te wijzen op de kansen en mogelijkheden van digitalisering. Aan minimaal 750 bedrijven wordt een zelfscan aangeboden, waarna ze doorverwezen worden naar diverse online trainingen op het gebied van digitalisering en data-analyse, passend bij het volwassenheidsniveau van hun bedrijf.

Via een online platform wordt het mkb gekoppeld aan mkb-bedrijven die al innovatief bezig zijn en kennis kunnen delen. Voor mkb-bedrijven die echt intensief met digitalisering aan de slag gaan, zijn er intensieve trainingstrajecten en coaching. Vanuit het expertisecentrum zal het lab dat zich richt op retail en marketing - het Centre for Market Insights - het mkb gaan helpen met de eerste stappen van digitalisering (onder meer ontwikkelen van de zelfscan en online trainingen).

Het consortium voor het mkb Digitaliseringsoffensief bestaat naast de HvA uit MKB Amsterdam en Ready to Scale (onder leiding van Stichting THE Startup Network). De gemeente Amsterdam heeft de deal geïnitieerd.

Lees in het digitaal magazine meer over de mkb-deal in Groot-Amsterdam

Digitaal en fysiek loket voor mkb’ers in Gooi en Vechtstreek

Met de andere mkb-deal gaat de HvA mkb’ers in de regio Gooi en Vechtstreek digitaal klaarstomen. Het project SPOT 035 organiseert een digitaal en fysiek loket voor mkb’ers met digitaliseringsvragen. Op het Media Park in Hilversum krijgen ondernemers toegang tot een regionaal netwerk van studenten, kennisinstellingen en ‘digital frontrunners’ (toonaangevende technologie- en mediabedrijven).

Het online en fysieke platform biedt voorlichting, helpt bij het opstellen van een digitaliseringsstrategie en begeleidt ondernemers in de stap naar realisatie en financiering. De HvA heeft bij SPOT 035 de lead, omdat zij veel ervaring heeft met het oplossen van digitale vraagstukken van bedrijven. Bovendien is het een van de manieren waarop de HvA haar doelstelling - bedrijven en professionals helpen met transformatie- en kwalificatievraagstukken - ook echt in de praktijk kan brengen. Het project heeft als doel dat meer mkb-bedrijven met digitalisering aan de slag gaan, waardoor zij bestaansrecht hebben en houden, groeien of zelfs nieuwe business gaan opzetten.

Voor SPOT 035 werkt de HvA nauw samen met de gemeente Hilversum, regio Gooi en Vechtstreek, BV Hilversum, MBO College Hilversum en Media Perspectives.

Lees in het digitaal magazine meer over de mkb-deal in Gooi en Vechtstreek

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Liza Verheijke, Community Manager at Amsterdam University of Applied Sciences, posted

Official launch of the HvA Expertise Centre Applied AI during Month of the AAI

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Get to know the Expertise Centre Applied Artificial Intelligence (ECAAI) of the Amsterdam University of Applied Sciences! Launched in January 2020, ECAAI has turned November in the Month of the AAI, in which it will present itself and its labs officially.

We co-create to make AI work, that’s the motto of ECAAI. And together with you, the expertise centre will make its official launch work. You’re invited to join on Thursday the 5th of November. ECAAIs scientific director Nanda Piersma will tell more about the latest developments, there will be a keynote from Jann de Waal (founder of INFO & Chair Topteam Creative Industries) and ECAAIs advisory council will participate in a panel discussion. So if you want to know all about the expertise centre, please sign up via the event page.

Please note that the launch will be held in Dutch.

PROGRAM
16.00 | Start & Welcome by Frank Kresin, dean of the Faculty Digital Media and Creative Industries of the Amsterdam University of Applied Sciences
16.05 | Introduction by Nanda Piersma
16.10 | Presentation labs
16.15 | Keynote by Jann de Waal
16.25 | Presentation labs
16.30 | Panel discussion with ECAAIs advisory council
16.50 | Conclusion by Geleyn Meijer, rector of the Amsterdam University of Applied Sciences
17.00 | End plenary part + Possibility to have a chat with the experts of the labs in break-out sessions
17.30 | End launch

Curious about our experts? Please find the links to their break-out sessions here:
https://www.hva.nl/ecaai/gedeelde-content/evenementen/evenementen/2020/11/officiele-lancering-expertise-centre-applied-artificial-intelligence.html?origin=DIJGgOuoQ62GFFPyxqo2Ag?i

But that’s not all, a variety of activities is waiting for you in the Month of the AAI, where it’s all about applied AI, meaningful applications and different application domains. All activities will be listed here, including webinars with Amsterdam Data Science, live casts with Pakhuis de Zwijger and talks at SIAs congress and Gala van de Wetenschap. ECAAI even has the privilege to present its own Dutch Applied AI Award during the Computable Awards.

Don’t miss a thing and subscribe to ECAAIs newsletter

For questions, you can reach out to <appliedai@hva.nl>

About the Expertise Centre Applied Artificial Intelligence

ECAAI encompasses all of the HvAs AI research and education activities. This centre drives the development of applications of AI technology in a responsible and inclusive manner. AI technology and its implications for companies, organisations, governments and people can only be understood in context and through experimentation. Each faculty of the HvA has created a lab that brings research, education and practices together to solve short and middle term challenges in the application of AI.

Curious about these labs, where you can work together? Please find them at www.hva.nl/ai

Liza Verheijke's picture Online event on Nov 5th